REG - Moonpig Group plc - Trading Statement

MoonpigAnnouncement

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RNS Number : 5990Z  Moonpig Group plc  17 September 2025

17 September 2025

Moonpig Group plc

AGM Trading Update

Moonpig Group plc (the "Group"), the leading online greeting card and gifting
platform in the UK and the Netherlands, is holding its Annual General Meeting
today. In advance of this, the Group provides an update on its performance for
the current financial year (commencing 1 May 2025) to date.

 

Overall, Group trading momentum has continued through the start of the year,
in line with expectations, and we remain on track to deliver our FY26
guidance.

 

Moonpig continues to deliver consistent revenue growth at approximately 10%
year on year. Greetz trading has improved sequentially, with revenue now
showing modest year on year growth on both a reported and constant currency
basis.

 

Growth in orders is underpinned by the continued expansion of our active
customer base. Customers are increasingly embracing our innovative
personalisation features to express themselves, with adoption continuing to
rise - around 50% of all cards now including options such as AI-generated
stickers, audio or video messages, or personalised handwriting. Moonpig and
Greetz Plus subscriptions have now surpassed one million members with numbers
continuing to grow each month. Together, rising adoption of personalisation
and the expansion of Plus are deepening customer engagement and strengthening
purchase frequency.

 

Average order value is rising at Moonpig and Greetz, reflecting uptake of
Moonpig Guaranteed Delivery and gift attach rate growth consistent with H2
FY25. Following on from the successful launch of Hotel Chocolat and the
Entertainer in FY25, we expect upcoming trusted brand launches in flowers and
gifting - including Laura Ashley Flowers, Next Flowers and JoJo Maman Bébé -
to support continued attach rate growth during the key Christmas, Valentine's
Day and Mother's Day trading periods.

 

At Experiences, we continue to build on recent operational momentum, supported
by a strengthened divisional management team. New products across subscription
gifting, live experiences and casual dining are now live on Buyagift, with a
broader pipeline of launches set to accelerate over the coming months.

 

For FY26, we continue to expect Group Adjusted EBITDA to grow at a mid-single
digit percentage rate and growth in Adjusted earnings per share at between 8%
and 12%. Strong free cash flow generation is expected to fund both ongoing
investment in our growth strategy and returns to shareholders, comprising
dividends and our FY26 share repurchase programmes of up to £60m. Our
medium-term targets remain unchanged.

 

 

Nickyl Raithatha, CEO, commented:

 

"We have had a good start to the year, demonstrating the continuing power of
the Moonpig proposition. With strong growth in the Moonpig brand and a return
to year on year growth for Greetz, we are on track to deliver our FY26
guidance.

 

We continue to use technology, AI and data to enable our customers to connect
with their loved ones in new and creative ways. AI generated Stickers have
quickly become our most widely adopted innovation, with customers now creating
two million personalised images every month, demonstrating the resonance of
our proposition and the scalability of our technology platform.

 

Moonpig's unique combination of leading market positions, strong customer
retention, good profit margins and robust cash generation puts us in pole
position to capitalise on the long-term structural shift to online."

 

 

Enquiries

 

 Brunswick Group                            +44 20 7404 5959, moonpig@brunswickgroup.com
 Helen Smith, Lana Serebryana

 Moonpig Group                              investors@moonpig.com, pressoffice@moonpig.com
 Nickyl Raithatha, Chief Executive Officer
 Andy MacKinnon, Chief Financial Officer

 

 

 

About Moonpig Group

 

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting
platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the
UK and the Greetz brand in the Netherlands. The Group's leading customer
proposition includes an extensive range of cards, a curated range of gifts,
personalisation features and next day delivery offering.

 

The Group offers its products through its proprietary technology platforms and
apps, which utilise unique data science capabilities designed by the Group to
optimise and personalise the customer experience and provide scalability.
Learn more at

https://www.moonpig.group/.

 

Forward Looking Statements

 

This announcement contains certain forward-looking statements with respect to
the financial condition, results or operation and businesses of Moonpig Group
plc. Such statements and forecasts by their nature involve risks and
uncertainty because they relate to future events and circumstances. There are
a number of other factors that may cause actual results, performance or
achievements, or industry results, to be materially different from those
projected in the forward-looking statements.

 

These factors include general economic and business conditions; changes in
technology; timing or delay in signing, commencement, implementation and
performance of programmes, or the delivery of products or services under them;
industry; relationships with customers; competition; and ability to attract
personnel. You are cautioned not to rely on these forward-looking statements,
which speak only as of the date of this announcement. We undertake no
obligation to update or revise any forward-looking statements to reflect any
change in our expectations or any change in events, conditions or
circumstances.

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