Australia's Nine Entertainment gains, Morningstar flags 'excessive discount' in stock

Nine Entertainment Holdings

08/04/2026 03:11

Updates

** Shares of Nine Entertainment NEC.AX rise as much as 2.5% to A$1.015, hitting their highest since March 6

** Morningstar says shares of the media co are trading at less than half of A$2.20 fair value estimate

** Nine shares are down 5%, dividend-adjusted since announcing QMS Media acquisition on January 30

** Investment research firm says although some of co's businesses, such as linear free-to-air TV and the publishing unit "are not without issues", they are evolving with streaming and digital transformation

** Morningstar highlights that consumers still turn to co's The Australian Financial Review, Sydney Morning Herald and The Age "when their thirst for fake news and social media scrolling is quenched"

** 7 analysts 'buy' rated on avg, with median PT of A$1.30 - LSEG-compiled data

** Shares down 9.2% YTD, including the day's moves

(Reporting by Nichiket Sunil and Nikita Maria Jino in Bengaluru)

((Nichiket.Sunil@thomsonreuters.com))