Morningstar flags Australia's Nine Entertainment shares' 'excessive discount'

Nine Entertainment Holdings

07/04/2026 20:39

** Morningstar says shares in media co Nine Entertainment NEC.AX are trading at less than half of A$2.20 fair value estimate

** Shares of co are down 5%, dividend-adjusted since announcing QMS Media acquisition on January 30

** Research firm says although some of co's businesses such as linear free-to-air TV and the publishing unit "are not without issues", they are evolving with streaming and digital transformationa

** Morningstar highlights that consumers still turn to co's The Australian Financial Review, Sydney Morning Herald and The Age "when their thirst for fake news and social media scrolling is quenched"

** 7 analysts 'buy' rated on avg, with median PT of A$1.30 - LSEG-compiled data

**YTD, shares down 10.8%

 (Reporting by Nichiket Sunil in Bengaluru)

 ((Nichiket.Sunil@thomsonreuters.com))