** Shares of hair care brand Olaplex OLPX.O fall ~8% to
$1.78 premarket
** OLPX projects annual net sales below Wall Street
expectations as demand for its premium shampoo and hair
treatment products dwindle
** Co sees 2024 net sales between $435 mln and $463 mln,
well below analysts' avg estimate of nearly $477 mln, according
to LSEG data
** OLPX says it is working towards stabilizing its demand
trend
** Co's Q4 net sales fall 14.5% to $111.7 mln, with revenues
from all three channels - professional, direct-to-consumer and
specialty retail - posting declines; sales in U.S. plunge ~28%
** OLPX posts adj. EPS of 3 cents for Q4, in line with
estimates
** OLPX shares shed about 51% of their value last year;
stock down ~24% YTD through last close
(Reporting by Deborah Sophia in Bengaluru)
((DeborahMary.Sophia@thomsonreuters.com))