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Bain Capital enters bidding war for Australia's oOh!media after rival offers

Bain Capital enters bidding war for Australia's oOh!media after rival offers 

- Australian advertising firm oOh!media OML.AX said on Tuesday it had received indicative takeover offers from Bain Capital and other financial sponsors, triggering a three-way bidding war with I Squared Capital and Pacific Equity Partners.


Here are a few details:

  • Shares of oOh!media jumped 9.2% to A$1.37, hitting the highest level since May 29 and marking their biggest intraday jump since late April.

  • The company said Bain Capital's offer matched the terms of I Squared Capital's A$765.9 million ($540.57 million) bid at A$1.45 apiece, but did not disclose details of Bain's proposal.

  • Bain Capital did not immediately respond to a Reuters' query on the deal value.

  • Pacific Equity Partners was the first to enter the race this year, offering A$1.40 per share, a 64.7% premium at the time.

  • Shares of oOh!media have climbed nearly 60% since Pacific Equity's offer in April.

  • The Australian Financial Review first reported Bain Capital's intention to buy oOh!media on Monday.


($1 = 1.4168 Australian dollars)


(Reporting by Nichiket Sunil in Bengaluru; Editing by Sherry Jacob-Phillips)

((Nichiket.Sunil@thomsonreuters.com;))

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