** Brokerage Jefferies says outdoor advertising firm
oOh!Media's OML.AX earnings will fully normalise by FY23 to
above pre-COVID levels despite uncertainty from Omicron
** Jefferies cites prelim data from the Standard Media Index
(SMI), which publishes advertising expenditure and pricing data
** SMI says the outdoor ad marker in November 2021 declined
18% on pre-COVID November 2019 levels, an improvement from
October 2021's 34% decline to pre-COVID levels
** "Outdoor ad revenues have commenced a strong recovery
phase though the backward looking SMI data is yet to fully
reflect that", the brokerage says
** Retains A$2.20 PT, "buy" rating and earnings estimates
** Four of six analysts rate the stock "buy" or higher and
two "hold"; their median PT is A$1.70 – Refinitiv Eikon data
** OML closed 4.3% lower on Wednesday, recording its fourth
consecutive session of losses, at A$1.685
** Stock up 1.5% so far this year, as of last close,
underperforming a 11.2% rise in the benchmark
(Reporting by Harshita Swaminathan in Bengaluru)
((Harshita.Swaminathan@thomsonreuters.com))