** Analysts at UBS initiate coverage on oOh!media Ltd
OML.AX with "buy" rating and A$2.05 price target
** Shares of media co oOh!media slip 0.1% to A$1.7525 as of
0006 GMT
** Brokerage UBS views OML as an attractive media co with
multiple structural tailwinds
** Says ongoing fragmentation of other traditional media
channels and further digitisation, among others, should be
tailwind for co
** Brokerage forecasts gross margins to remain broadly
stable after a major contract renewal phase in CY23 for co
** Five of eight analysts rate the stock "buy" and three
"hold"; their median PT is A$1.85 - LSEG Data
** OML up 6.0% YTD, as of last close
(Reporting by John Biju in Bengaluru)
((John.Biju@thomsonreuters.com;))