RCS - Portmeirion Group - Launch of new UK ecommerce sites

PortmeirionAnnouncement

08/09/2022 07:00

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RNS Number : 6751Y  Portmeirion Group PLC  08 September 2022

8 September 2022

 

Portmeirion Group PLC (the 'Group')

Launch of new UK ecommerce sites as part of strategic growth plan

Portmeirion Group PLC, the designer, manufacturer and worldwide distributor of
high quality homewares under the Portmeirion, Spode, Royal Worcester,
Pimpernel, Wax Lyrical and Nambé brands is pleased to announce the launch of
its new UK and International ecommerce sites.

As part of our key strategic online roadmap, the newly developed websites will
provide a stronger user experience with streamlined customer journeys, more
compelling brand engagement and significantly enhanced visuals.

We expect the new sites to deliver improved customer acquisition, conversion
and cross selling opportunities across our well established brand and range
portfolio. In particular, mobile users (who account for over 50% of all
traffic) will receive a much improved user experience driving a better sales
conversion.

Mike Raybould, Chief Executive, commented:

"The launch of our new UK and International ecommerce sites marks an important
milestone as we continue our roadmap in delivering on one of our key strategic
growth areas. The new websites will create a more fluent and engaging brand
experience for our customers as well as providing a more efficient and
effective sales channel for the Group. We look forward to adding further
developments to these new platforms over the next 6-12 months and building a
deeper relationship with our customers around the world.

The new Portmeirion family of brands website can be accessed via the following
link: https://www.portmeirion.co.uk/ (https://www.portmeirion.co.uk/)

The new Spode website can be accessed via the following link:

https://www.spode.co.uk/ (https://www.spode.co.uk/)

Our new rest of world website can be accessed via the following link:

https://www.portmeirion.co.uk/int/ (https://www.portmeirion.co.uk/int/)

Enquiries:-

 

 Portmeirion Group PLC:
 Mike Raybould                     +44 (0) 1782 743443    mraybould@portmeiriongroup.com
 Chief Executive

 David Sproston                    +44 (0) 1782 743443    dsproston@portmeiriongroup.com
 Group Finance Director

 Hudson Sandler:
 Dan de Belder                     +44 (0) 207 796 4133   ddebelder@hudsonsandler.com
 Nick Moore                                               nmoore@hudsonsandler.com

 Panmure Gordon                    +44 (0) 207 886 2500

 (Nominated Adviser and Broker):
 Freddy Crossley                   Corporate Finance
 Rupert Dearden                    Corporate Broking

 

 Singer Capital Markets

 (Joint Broker):         +44 (0) 207 496 3000
 Peter Steel             Investment Banking
 Rachel Hayes

 

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