RCS - Pri0r1ty Intel Grp. - Launch of Fan Sonar AI Product

Pri0r1ty IntelligenceAnnouncement

26/09/2025 07:00

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RNS Number : 8917A  Pri0r1ty Intelligence Group PLC  26 September 2025

26 September 2025

Pri0r1ty Intelligence Group PLC

("Pri0r1ty" or the "Company")

Launch of Fan Sonar AI Product

AI and data analytics solution facilitates social media analytics to support
client growth

Pri0r1ty Intelligence Group PLC (https://www.pri0r1ty.com/) (AIM: PR1, OTC:
PRIAF), the AI, data and marketing services group, is pleased to announce the
launch of Fan Sonar, the next generation of the Company's core product
portfolio, which delivers customers an AI social listening tool across all
major social media channels to monitor brand impact across over 100 million
online sources.

Fan Sonar is an enhanced tool which enriches the results of social listening
with AI to improve automated analytics and efficiency of platform management
for businesses. The solution integrates seamlessly with customer social media
feeds to train the AI models using the customer's own data, alongside millions
of online sources to provide accurate, contextualised insights to businesses
on customer engagement. Unlike traditional social monitoring software, Fan
Sonar harnesses improved AI analytics to identify emotion, buying intent and
sentiment in close to real time, while also providing topic grouping and
influencer identification. Results are intended to be queryable using AI with
Capitano for cross channel brand awareness to analyse critical tracking data
and conversations at a level not available through comparable solutions on the
market.

The launch of Fan Sonar gives Pri0r1ty the ability to win a fraction of the
$7.6 bn social listening industry, combining contextual data with enhanced AI
analytics. By offering an affordable Software as a Service (SaaS) product to
customers in what is predominantly an expensive and complex area for
businesses, Pri0r1ty is continuing its mission to support SME growth with cost
effective, data driven tools at scale.

Fan Sonar is being rolled out immediately to users and can be launched with
historical social data for up to 10 years on a customer's brand (where
available).

Rory Maxwell, CEO of Pri0r1ty, commented:

"Fan Sonar is a powerful tool enabling our clients to monitor consumer
engagement across a wide variety of metrics in near real time across the
social media landscape at huge scale. This encompasses the critical social
media platforms that our clients rely on to inform and drive growth and
underpins our positioning as a leader in delivering AI solutions that aid
efficiency and deliver tangible growth outcomes for clients.

This is the second recent launch in our busy Go To Market strategy and
provides the opportunity for more diversified product revenue. We look forward
to releasing more products to our growing list of customers."

For further information, please contact:

 

Pri0r1ty Intelligence Group PLC

Rory Maxwell, Chief Executive Officer

Email: ir@pri0r1ty.com (mailto:ir@pri0r1ty.com)

Tel: +44 (0)20 8064 3554

 

Investor Relations

Vigo Consulting

Ben Simons / Amelia Thorn

Email: PR1@vigoconsulting.com (mailto:PR1@vigoconsulting.com)

Tel: +44 (0)20 7390 0230

About Pri0r1ty Intelligence Group PLC

Pri0r1ty Intelligence Group (AIM: PR1, OTC: PRIAF) is a data, AI, and
marketing services group, with integrated digital asset payment options and
treasury. Our mission is to unlock engagement at scale for customer-centric
organisations through a suite of tools that are uniquely trained on the
client's data. We operate three revenue-generating divisions:

Halfspace - a multi award winning data-led marketing and growth solutions
business focused on the sports sector, whose customers have included Premier
League football clubs, motorsports teams, sports leagues, national governing
bodies, sporting federations, digital media businesses, and direct-to-consumer
platforms.

Pri0r1ty - an AI Software-as-a-Service (SaaS) platform which enables SMEs to
streamline operations. Pri0r1ty also offers AI consultancy services, and
Pr1Bit, an AI-powered Bitcoin and major cryptocurrencies integration solution.

Metr1c - a brand partnerships and growth solutions agency for the
entertainment sector which uses AI and data to grow revenues and engagement
with fans. Metr1c's customers have included The Brits and Sony, Celtic FC,
Scottish Golf and Favela Cerveja.

If you would like to explore how Pri0r1ty can help drive time and cost
efficiency for your business, please contact plc@pri0r1ty.com
(mailto:plc@pri0r1ty.com) .

Website: https://www.pri0r1ty.com (https://www.pri0r1ty.com)

LinkedIn: https://www.linkedin.com/company/pri0r1ty-ai-plc/
(https://www.linkedin.com/company/pri0r1ty-ai-plc/)

X: https://x.com/WearePri0r1ty (https://x.com/WearePri0r1ty)

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