Director/PDMR Shareholding

PROCOOK

26/03/2026 14:32

RNS Number : 3211Y

ProCook Group PLC

26 March 2026

 

26 March 2026

ProCook Group plc

PDMR Shareholding

 

ProCook Group plc (the "Company"), the UK's leading direct-to-consumer specialist kitchenware brand, announces that Meg Lustman, Non-Executive Director, purchased 30,617 ordinary shares of £0.01 each in the Company ("Ordinary Shares") at an average price of 33 pence per Ordinary Share.

Following the purchase, Meg Lustman has a beneficial interest in 30,617 Ordinary Shares, representing 0.03% of the Company's issued share capital.

The information in this notification is disclosed in accordance with the requirements of the UK Market Abuse Regulation.

 

For further information please contact:

ProCook Group plc
Lee Tappenden, Chief Executive Officer
Dan Walden, Chief Financial Officer
investor.relations@procook.co.uk

 

MHP Communications (Financial PR Adviser)
Katie Hunt
Lucy Gibbs
procook@mhpgroup.com
Tel: +44 (0)7884 494 112

 

Notes to editors:

ProCook is the UK's leading direct-to-consumer specialist kitchenware brand. ProCook designs, develops, and retails a high-quality range of direct-sourced and own-brand kitchenware which provides customers with significant value for money.

The brand sells directly through its website, www.procook.co.uk, and through 78 own-brand retail stores, located across the UK.

Founded over 25 years ago as a family business, selling cookware sets by direct mail in the UK, ProCook has grown into a market leading, multi-channel specialist kitchenware company, employing over 700 colleagues, and operating from its Store Support Centre in Gloucester.

As a B Corp, a Real Living Wage employer and a certified Great Place to WorkTM, ProCook is committed to being a socially responsible and environmentally conscious business for the benefit of all stakeholders.

ProCook has been listed on the London Stock Exchange since November 2021 (PROC.L).

Further information about the ProCook Group can be found at www.procookgroup.co.uk.

 

 

 

1
Details of the person discharging managerial responsibilities / person closely associated
a)
Name
Meg Lustman
2
Reason for the notification
a)
Position/status
Non-Executive Director
b)
Initial notification /Amendment
Initial notification
3
Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)
Name
ProCook Group plc
b)
LEI
213800RWZMK3ARHMUN52
4
Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)
Description of the financial instrument, type of instrument
Ordinary shares of 1 pence each in the capital of ProCook Group plc
Identification code
GB00BNRR8331
b)
Nature of the transaction
Purchase of shares
c)
Price(s) and volume(s)
Price
Volume
33 pence
30,617
d)
Aggregated information
- Aggregated volume
N/A
- Price
e)
Date of the transaction
26 March 2026
f)
Place of the transaction
London Stock Exchange (XLON)

 

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