REG - ProCook Group PLC - CEO Appointment

PROCOOKAnnouncement

07/07/2023 07:00

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RNS Number : 2639F  ProCook Group PLC  07 July 2023

7 July 2023

ProCook Group plc

Board Changes

CEO Appointment

 

ProCook Group plc ("ProCook" or "the Group"), the UK's leading
direct-to-consumer specialist kitchenware brand, is pleased to announce the
appointment of Lee Tappenden as the Group's CEO. The Board has conducted a
thorough external search process, as part of the Group's succession planning,
following on from Daniel O'Neill's indication earlier this year of his
intention to step back from the CEO role, as set out in the Group's
preliminary results announcement on 28 June 2023. Lee is expected to join the
Group and Board in early October 2023.

Lee brings extensive leadership, retail and consumer experience, having spent
over 25 years with Walmart Stores and Asda, where he held a range of senior
management roles. His tenure included roles in merchandising and operations,
before becoming Chief Operations Officer, and then President and CEO of
Walmart Canada.

He is currently the President at Amyris International, part of the
Nasdaq-listed synthetic biology company which produces sustainable beauty and
health ingredients and operates its own family of consumer brands. Lee has
driven its international expansion, through developing strategic retailer
partnerships, and its direct-to-consumer ecommerce and brand marketing
capabilities.

Daniel will remain in the role of CEO until Lee joins the Group, and will be
available as required to support an orderly transition. Having founded ProCook
over 27 years ago, the Group will continue to benefit from Daniel's deep
knowledge of the business. He will remain on the Board, transitioning to a
Non-Executive Director role, supporting the Group's continued development,
with a particular focus on his passion for continually improving the product
range.

 

Greg Hodder, Chairman, commented:

"I would like to extend a very warm welcome to Lee as our new CEO. With his
extensive leadership, retail and consumer background, his experience will be
invaluable in leading ProCook through its next stage of development as we grow
the business.

"I would also like to take this opportunity to recognise everything Daniel has
done as the Founder and leader of this business over the last 27 years, most
recently culminating in the Group's IPO in 2021 and subsequently navigating
the challenging market conditions over the last 18 months. He is responsible
for creating ProCook and is an outstanding entrepreneur. He will continue to
add value to ProCook through his passion for the business and its products,
and I look forward to our continued work together over the years ahead."

 

Daniel O'Neill, CEO, commented:

"I am extremely proud of what we have accomplished with the business over the
last 27 years, now is the right time for me to hand over the reins to a new
CEO. Lee brings with him a passion for what we have already created and is
excited about opportunity to lead ProCook on the next stage of its journey.
His extensive experience in retailing, specifically in a direct to consumer
environment and in delivering growth, made Lee the perfect choice. I very much
look forward to working with him and remain fully committed to supporting
ProCook's continued growth and performance."

 

Lee Tappenden, CEO designate, commented:

"I am very excited to be joining the business at this stage; still in its
infancy as a listed company and with considerable potential for sustainable,
long-term growth. Whilst we are operating in difficult macroeconomic
conditions, substantial work has been done by the existing team to ensure
ProCook emerges stronger, and I look forward to building on this excellent
platform."

 

 

For further information please contact:

 ProCook Group plc                                       investor.relations@procook.co.uk

 Daniel O'Neill, Chief Executive Officer & Founder

 Dan Walden, Chief Financial Officer

 

 MHP Group (Financial PR Adviser)                                                             procook@mhpgroup.com

 Katie                                                                                        Tel: +44 (0)7711 191 518
 Hunt

 Catherine Chapman

 

 

Notes to editors:

ProCook is the UK's leading direct-to-consumer specialist kitchenware brand.
ProCook offers a direct-to-consumer proposition, designing, developing, and
retailing a high-quality range of cookware, kitchenware and tableware which
provides customers with significant value for money.

The brand sells directly through its website, www.procook.co.uk, and through
58 own-brand retail stores, located across the UK.

Founded over 25 years ago as a family business, selling cookware sets by
direct mail in the UK, ProCook has grown into a market leading, multi-channel
specialist kitchenware company, employing over 600 colleagues, and operating
from its HQ in Gloucester.

ProCook has been listed on the London Stock Exchange since November 2021
(PROC.L).

Further information about the ProCook Group can be found at
www.procookgroup.co.uk.

 

 

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