** Shares in Proximus PROX.BR fall 7% to its lowest ever,
with analysts pointing to Romanian-based DiGi DIGI.BX
launching its fixed and mobile services in the Belgian telecom
market
** DiGi "most likely will offer steep discounts to current
average price levels, potentially disrupting the market," ODDO
BHF analyst Konrad Zomer says
** This is likely to lead to margin pressure in the Belgian
telecom market and Proximus is also likely to feel some impact,
Zomer adds
** BNP Paribas analyst Ayesha Mansoor also attributes the
share price drop to the announcement of DiGi's pricing
** If losses hold, Proximus shares are on track for their
worst day since July, when it closed 11.3% lower
(Reporting by Anna Peverieri)
((Anna.peverieri@thomsonreuters.com))