Brief: Nielsen - Streaming Viewership Captured 47.5% Of Television In December 2025 According To Gauge
20/01/2026 13:45
Jan 20 (Reuters) - Nielsen: NIELSEN: STREAMING VIEWERSHIP CAPTURED 47.5% OF TELEVISION IN DECEMBER 2025 ACCORDING TO GAUGE NIELSEN-NETFLIX (9.0%), PRIME VIDEO (4.3%), PARAMOUNT STREAMING (2.5%) & ROKU CHANNEL (3.0%) ACHIEVE PLATFORM-BEST SHARES OF TV,ACCORDING TO THE GAUGE ((Reuters.Briefs@thomsonreuters.com;))