ROME, Sept 20 (Reuters) - Italy's Safilo SFLG.MI and
Amazon AMZN.O said on Wednesday they were launching new
Carrera-branded "smart" glasses which employ Alexa technology
and will be sold in the U.S. market.
The companies said in a statement that the new glasses would
offer the wearer up to six hours of continuous media playback or
continuous talk time on a full battery charge.
They said the glasses direct sound to the ears without
covering them, while minimizing what others can hear.
"We are very proud to cooperate with Amazon on this
innovative project, offering our Italian design and the unique
style of Carrera Eyewear," said Angelo Trocchia, CEO of Safilo
Group.
(Reporting by Francesca Piscioneri, editing by Gavin Jones and
Alexander Smith)
((francesca.piscioneri@tr.com; +390680307713;))