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SANOMA — Sanoma Oyj News Story

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Finland's Sanoma Q2 revenue falls as Media Finland sales decline

Finland's Sanoma Q2 revenue falls as Media Finland sales decline


Overview

  • Finland learning and media firm's Q2 net sales fell 1% as Media Finland declined

  • Adjusted EPS for Q2 rose 10% yr/yr, driven by stable earnings in Learning and cost cuts in Media

  • Company completed Vicens Vives acquisition in Spain, strengthening Learning segment


Outlook

  • Sanoma expects 2026 net sales of EUR 1.29–1.34 bln

  • Company sees 2026 adjusted operating profit at EUR 205–225 mln

  • Sanoma expects demand for learning content to increase, driven by curriculum renewals


Result Drivers

  • LEARNING SEGMENT GROWTH - Net sales in Learning increased, driven by content sales in the Netherlands, digital platform sales in Poland, and the Vicens Vives acquisition in Spain

  • SALES PHASING AND COSTS - Higher sales and marketing costs ahead of curriculum renewals and significant sales phasing to Q3 offset Learning's earnings growth

  • MEDIA FINLAND COST CONTAINMENT - Improved profitability in Media Finland was driven by cost containment and lower paper and TV programming costs despite declining net sales


Company press release: ID:nGNE9gKPpW


Key Details

Metric

Beat/Miss

Actual

Consensus Estimate

Q2 Sales

EUR 334.70 mln

Q2 Net Income

EUR 32.50 mln

Q2 EBIT

EUR 48.10 mln


Analyst Coverage

  • The current average analyst rating on the shares is "strong buy" and the breakdown of recommendations is 6 "strong buy" or "buy", no "hold" and no "sell" or "strong sell"

  • The average consensus recommendation for the consumer publishing peer group is "buy."

  • Wall Street's median 12-month price target for Sanoma Oyj is €11.90, about 35.2% above its July 28 closing price of €8.80

  • The stock recently traded at 10 times the next 12-month earnings vs. a P/E of 11 three months ago


Reuters Recommended Reads

  • July 28 - Sweden's eEducation Albert Q2 sales fall on discontinued revenue streams

  • July 28 - Sweden's Storytel Q2 sales rise 12%, lifts 2026 EBITDA outlook

  • July 28 - France's M6 H1 revenue rises on streaming strength; expects positive cash flow impact from World Cup in H2


For questions concerning the data in this report, contact Estimates.Support@lseg.com. For any other questions or feedback, contact reuters.support@thomsonreuters.com.


(This story was created using Reuters automation and AI based on LSEG and company data. It was checked and edited by a Reuters journalist prior to publication.)

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