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SJ — Scienjoy Holding News Story

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China's Scienjoy Q2 revenue, net income down

Overview

Chinese live entertainment mobile streaming platform Scienjoy Q2 2025 revenue decreased due to fewer paying users in China

Net income declined due to lower fair value of investment

Gross margin improved to 18.2% from 17.3% despite revenue drop

Outlook

Company plans to scale live streaming and AI Vista businesses

Scienjoy focuses on global expansion to diversify revenue streams

Company aims to enhance user experience with AI and big data

Scienjoy to invest in content, technology, and global reach for growth

Result Drivers

PAYING USERS DECLINE - Decrease in total revenues attributed to a decline in paying users due to competitive landscape in China's mobile live streaming market

COST MANAGEMENT - Gross margin increased to 18.2% from 17.3% due to higher average revenue per paying user and lower revenue sharing fees

INVESTMENT LOSS - Net income impacted by a RMB 13.7 mln decrease in the fair value of investment in a publicly traded company

Key Details

MetricBeat/MissActualConsensus Estimate
Q2 RevenueRMB 349 mln (US$48.7 million)
Q2 Adjusted Net IncomeRMB 24.90 mln
Q2 Net IncomeRMB 22.70 mln
Q2 Gross ProfitRMB 63.70 mln
Q2 Income from OperationsRMB 23.30 mln
Q2 Operating ExpensesRMB 40.40 mln
Press Release: ID:nPn6VFs5Ma (This story was created using Reuters automation and AI based on LSEG and company data. It was checked and edited by a Reuters journalist prior to publication.)

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