RCS - Seeing Machines Ltd - Seeing Machines Wins Prestigious Road Safety Award

Seeing MachinesAnnouncement

12/12/2023 07:15

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RNS Number : 4682W  Seeing Machines Limited  12 December 2023

                            Seeing Machines Limited
("Seeing Machines" or the "Company")

Seeing Machines wins prestigious Prince Michael International Road Safety
Award

UK, 12 December 2023: Seeing Machines Limited, the advanced computer vision
technology company that designs AI-powered operator monitoring systems to
improve transport safety, is pleased to announce it has been awarded a 2023
Prince Michael International Road Safety Award, one of the highest accolades
in the field of transport safety.

The Company was recognised for its innovative, class-leading occupant
monitoring technology that detects distracted behaviour or drowsiness behind
the wheel, thereby keeping people safe and reducing road-related fatalities.

Established in 1987, the Prince Michael International Road Safety Awards
originally recognised those who had improved road safety throughout Britain.
The Awards now highlight outstanding achievement and innovation across the
world. For over thirty years His Royal Highness Prince Michael of Kent has
played a leading role in supporting improved road safety both in the United
Kingdom and globally, pushing road safety up the policy agenda.

Backed by over 20 years of data-driven research and by 14+ billion km of
real-life driving data, Seeing Machines develops, sells and licenses its
mission-critical, camera-based technology that scans the driver's head, eye
and body movements to detect distracted behaviour or drowsiness. The Company,
a market leader, is partnered with some of the world's leading vehicle
automotive manufacturers and tier one suppliers across the automotive and
aviation sectors.

Driven by fast approaching transport safety regulatory deadlines around the
world, with every vehicle on European roads soon to require technology to
mitigate risks associated with fatigue and distraction, the demand for Seeing
Machines' sophisticated driver monitoring systems continues to grow.

Paul McGlone, CEO of Seeing Machines, commented: "It is a real honour for
Seeing Machines to have been presented with this prestigious International
Road Safety Award. His Royal Highness Prince Michael of Kent is passionate
about road safety and his efforts alone have played a significant role in
raising awareness and visibility of this important topic around the world. At
Seeing Machines, our work is guided by our long-term mission of eventually
achieving zero transport fatalities. There is still a long way to go, but with
our safety technology now present in over 1.3 million cars and awareness about
road safety greater than it has ever been, there is no doubt we are moving in
the right direction. This award is testament to the hard work and commitment
of everyone at Seeing Machines, along with our partners and customers, all of
whom I'd like to thank."

Congratulating Seeing Machines HRH Prince Michael of Kent, said: "I was
impressed not just by the technology itself but by the Company's ethos and
ambition to: 'get everyone home safely'."

Seeing Machines' award will be presented by His Royal Highness at a ceremony
in London, attended by the British road safety minister and leading
international road safety professionals.

~ENDS~

Enquiries:

 Seeing Machines Limited                                                                  +61 2 6103 4700
 Paul McGlone - CEO

 Sophie Nicoll - Corporate Communications

 Dentons Global Advisors (Media Enquiries)                                                +44 20 7664 5095

 James Styles

Jonathon Brill

 Methuselah
 Tanyanyiwa

 seeingmachines@dentonsglobaladvisors.com
 (mailto:seeingmachines@dentonsglobaladvisors.com)

 

About Seeing Machines (AIM: SEE), a global company founded in 2000 and
headquartered in Australia, is an industry leader in vision-based monitoring
technology that enable machines to see, understand and assist people. Seeing
Machines is revolutionizing global transport safety. Its technology portfolio
of AI algorithms, embedded processing and optics, power products that need to
deliver reliable real-time understanding of vehicle operators. The technology
spans the critical measurement of where a driver is looking, through to
classification of their cognitive state as it applies to accident risk.
Reliable "driver state" measurement is the end-goal of Driver Monitoring
Systems (DMS) technology. Seeing Machines develops DMS technology to drive
safety for Automotive, Commercial Fleet, Off-road and Aviation. The company
has offices in Australia, USA, Europe and Asia, and supplies technology
solutions and services to industry leaders in each market vertical.

www.seeingmachines.com (http://www.seeingmachines.com)

 

 

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