REG - Seeing Machines Ltd - Collaboration with leading systems supplier

Seeing MachinesAnnouncement

21/04/2022 07:00

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RNS Number : 8053I  Seeing Machines Limited  21 April 2022

 

Seeing Machines Limited

 

21 April 2022

 

Seeing Machines announces collaboration with leading automotive systems
supplier on DMS demonstrator

 

Seeing Machines Limited (AIM: SEE, "Seeing Machines" or the "Company"), the
advanced computer vision technology company that designs AI-powered operator
monitoring systems to improve transport safety, has collaborated with Magna on
a demonstrator that features a fully integrated Driver Monitoring System (DMS)
combining camera, electronics, and interior mirror technology.

 

The demonstrator combines Magna's industry leading mirror technology, camera
design, integration, and packaging know-how, with Seeing Machines approach to
optimised and co-designed optical path, embedded processing, and enhanced AI
vision algorithms for DMS.  This technology addresses the critical OEM
challenge associated with managing vehicle electronics integration and cost,
with the need for seamless camera packaging across a diverse line of vehicle
models.

 

Seeing Machines' enhanced FOVIO eDME (embedded Driver Monitoring Engine)
algorithms and processor optimised and accelerated software, which solves for
the optimised processing footprint, low thermal dissipation, and small overall
mechanical size and weight needed for a viable all-in-one Mirror based DMS
solution. Seeing Machines has further addressed the difficulties associated
with a movable mirror/camera combination through innovative vision based
dynamic real-time detection and calibration techniques.

 

While providing an effective and simplified DMS solution, the integrated
mirror location also offers an effective cabin camera position and field of
view, for both driver and occupant monitoring for many passenger vehicles;
with the camera not too high in the vehicle cabin to obtain information
critical for NCAP and regulatory standards associated with driver distraction
and impairment, and not too low for an expanded interior occupant view,
enabling a range of safety and convenience features inside the cabin.

 

Paul McGlone, CEO at Seeing Machines commented: "Building a solution that
brings a fully integrated DMS into the rear-view mirror responds directly to
the increasingly difficult packaging environment for carmakers with expanding
infotainment and advanced driver assistance electronics complexity and ever
larger cockpit displays. Working with Magna, a mobility technology company and
leading supplier in mirrors and vision systems to the auto market, has brought
two leading technologies together and we are looking forward to progressing
opportunities to deliver this innovation to the industry more broadly."

 

Enquiries:

 

 Seeing Machines Limited                                        +61 2 6103 4700
 Paul McGlone - CEO

 Sophie Nicoll - Corporate Communications

 Stifel Nicolaus Europe Limited (Nominated Adviser and Broker)  +44 20 7710 7600
 Alex Price

 Nick Adams

 Ross Poulley

 Lionsgate Communications (Media Enquiries)                     +44 7791 892509

 Jonathan Charles

 

About Seeing Machines (AIM: SEE), a global company founded in 2000 and
headquartered in Australia, is an industry leader in vision-based monitoring
technology that enable machines to see, understand and assist people. Seeing
Machines' technology portfolio of AI algorithms, embedded processing and
optics, power products that need to deliver reliable real-time understanding
of vehicle operators. The technology spans the critical measurement of where a
driver is looking, through to classification of their cognitive state as it
applies to accident risk. Reliable "driver state" measurement is the end-goal
of Driver Monitoring Systems (DMS) technology. Seeing Machines develops DMS
technology to drive safety for Automotive, Commercial Fleet, Off-road and
Aviation. The company has offices in Australia, USA, Europe and Asia, and
supplies technology solutions and services to industry leaders in each market
vertical.

 

www.seeingmachines.com (http://www.seeingmachines.com)

 

 

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