Sturm Ruger Q2 net sales rise on strong demand

Sturm, Ruger & Company

29/07/2026 21:16

Overview
U.S. firearms maker's Q2 net sales rose 19% yr/yr on strong product demand
Adjusted EPS for Q2 increased to $0.52 from $0.41 a year earlier
Company cites improved manufacturing execution and higher average selling prices as drivers

Outlook
Company expects capital expenditures to total about $30 mln for 2026
Sturm Ruger says it is focused on executing its 2026 Plan and strengthening operational foundation
Company says improved manufacturing execution aims to enhance product availability and inventory management

Result Drivers
RETAIL DEMAND - Co said estimated sell-through from distributors to retailers rose 19% yr/yr, exceeding broader market growth
HIGHER SELLING PRICES - Average selling price increased 10% during the quarter, per co
INVENTORY REDUCTION - Finished goods and distributor inventories declined, reflecting strong retail pull-through of new products

Company press release: ID:nBw9899zQa

Key Details
Metric
Beat/Miss
Actual
Consensus Estimate
Q2 Firearms Sales
 
$157.68 mln
 
Q2 EPS
 
$0.43
 
Q2 Gross Profit
 
$33.74 mln
 
Q2 Operating Income
 
$7.63 mln
 

Analyst Coverage
The current average analyst rating on the shares is "buy" and the breakdown of recommendations is 1 "strong buy" or "buy", 1 "hold" and no "sell" or "strong sell"
The average consensus recommendation for the recreational products peer group is "buy"
Wall Street's median 12-month price target for Sturm Ruger & Company Inc is $47.00, about 22.6% above its July 28 closing price of $38.34

Reuters Recommended Reads
July 28 - Rocky Brands Q2 profit beats on on tariff refunds, strong demand
July 28 - Oshkosh Q2 profit beats on improved pricing
July 28 - Crane Company Q2 sales rise 26%, beat estimates; outlook raised

For questions concerning the data in this report, contact Estimates.Support@lseg.com. For any other questions or feedback, contact reuters.support@thomsonreuters.com.

(This story was created using Reuters automation and AI based on LSEG and company data. It was checked and edited by a Reuters journalist prior to publication.)