** Shares of Sun TV Network Ltd SUTV.NS rise as much as
3.71% to 441.70 rupees
** Uptick despite the television broadcaster reporting 7%
Y/Y fall in consolidated net profit tax in March quarter
** Motilal Oswal reiterates "buy", citing gains from
recovery in ad revenue segment, easing inflationary pressures
** Favourable valuations for IPL team makes the stock's
valuation compelling, adds Motilal
** Kotak Institutional Equities upgrades SUTV to "buy" from
"add", citing stable viewership share and outperformance over
Zee Entertainment Enterprises Ltd ZEE.NS on ad revenue growth
in past seven quarters
** SUTV's underlying cash generation remains solid, adds
Kotak
** Trading volume is 639,043 shares as of 3:23 p.m. IST,
1.5x the 30-day avg - Refinitiv data
** Of 17 analysts tracking SUTV, 12 maintain "buy", one
suggests "sell" and four recommend "hold"; median TP is 555
rupees
($1 = 81.7800 Indian rupees)
(Reporting by Bharath Rajeswaran in Bengaluru)
((bharath.rajeswaran@thomsonreuters.com; +91 9769003463;))