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RNS Number : 7802J Supreme PLC 02 December 2025
2 December 2025
Supreme plc
("Supreme", the "Company" or the "Group")
Director/PDMR Shareholding
Supreme (AIM:SUP), a leading manufacturer, supplier, and brand owner of
fast-moving consumer goods, was notified on 28 November 2025 that, on the same
day, Sandy Chadha, Chief Executive Officer, sold 2,000,000 ordinary shares of
10p each ("Ordinary Shares") at 156p per Ordinary Share to an institutional
shareholder to meet investor demand.
Following this disposal, Mr Chadha retains an interest in 63,666,845 Ordinary
Shares, representing approximately 54.27% of the issued share capital of the
Company.
Enquiries:
Supreme plc via Vigo Consulting
Sandy Chadha, Chief Executive Officer
Suzanne Smith, Chief Finance Officer
Shore Capital (Nominated Adviser and Joint Broker) +44 (0)20 7408 4090
Mark Percy / David Coaten / George Payne - Corporate Advisory
Ben Canning - Corporate Broking
Zeus (Joint Broker) +44 (0)161 831 1512
Jordan Warburton / Emma Burn- Investment Banking
Benjamin Robertson - Corporate Broking
Vigo Consulting (Financial Public Relations) +44 (0)20 7390 0230
Jeremy Garcia / Peter Jacob / Anna Stacey
supreme@vigoconsulting.com
Further details of the PDMR dealing are included below. This information has
been provided in accordance with Article 5(1)(b) of the Market Abuse
Regulation (EU) No 596/2014 which is part of UK law by virtue of the European
Union (Withdrawal) Act 2018.
1 Details of the person discharging managerial responsibilities / person closely
associate
a) Name Sandy Chadha
2 Reason for the notification
a) Position/status Chief Executive Officer
b) Initial notification /Amendment Initial notification
3 Details of the issuer, emission allowance market participant, auction
platform, auctioneer or auction monitor
a) Name Supreme plc
b) LEI 213800DBHCI5WQWECL16
4 Details of the transaction(s): section to be repeated for (i) each type of
instrument; (ii) each type of transaction; (iii) each date; and (iv) each
place where transactions have been conducted
a) Description of the financial instrument, type of instrument Ordinary Shares of 10p each
Identification code GB00BDT89C08
b) Nature of the transaction Sale of Ordinary Shares
c) Price(s) and volume(s)
Price per share Volume
156 pence 2,000,000
d) Aggregated Information n/a single transaction
Volume
Price
e) Date of transaction 28 November 2025
f) Place of transaction London Stock Exchange, AIM Market
d)
Aggregated Information
Volume
Price
n/a single transaction
e)
Date of transaction
28 November 2025
f)
Place of transaction
London Stock Exchange, AIM Market
About Supreme
Supreme supplies products across three operating divisions: Vaping (previously
known as 'Vaping' and 'Branded Distribution'), Drinks & Wellness ('Sports
Nutrition & Wellness' combined with Typhoo Tea, Clearly Drinks and the
newly acquired SlimFast brand), and Electricals & Household (previously
'Batteries' and 'Lighting', also including the recently acquired 1001 cleaning
brand). The Company's capabilities span from product development and
manufacturing through to its extensive retail distribution network and direct
to consumer capabilities. This vertically integrated platform provides an
excellent route to market for well-known brands and products.
The Group has over 3,000 active business accounts with around 55,000 retail
outlets. Customers include B&M, Home Bargains, Poundland, Tesco,
Sainsbury's, Morrisons, Amazon, The Range, Costcutter, Asda, Halfords,
Iceland, Waitrose, Aldi and HM Prison & Probation Service.
In addition to distributing globally-recognised brands such as Duracell,
Energizer and Panasonic, and supplying lighting products exclusively under the
Energizer, Eveready, Black & Decker and JCB licences across 45 countries,
Supreme has also built a strong portfolio of in-house brands, most notably
88Vape. The Company has a growing footprint in Sports Nutrition & Wellness
via its principal Sci-MX brand and has recently expanded into the soft drinks
and hot beverages markets with the acquisitions of Typhoo Tea and Clearly
Drinks and now into weight management through SlimFast, one of the UK's
leading meal replacement brands.
https://investors.supreme.co.uk/ (https://investors.supreme.co.uk/)
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