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REG - Supreme PLC - Director/PDMR Shareholding

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RNS Number : 7802J  Supreme PLC  02 December 2025

2 December 2025

Supreme plc

("Supreme", the "Company" or the "Group")

 

Director/PDMR Shareholding

 

Supreme (AIM:SUP), a leading manufacturer, supplier, and brand owner of
fast-moving consumer goods, was notified on 28 November 2025 that, on the same
day, Sandy Chadha, Chief Executive Officer, sold 2,000,000 ordinary shares of
10p each ("Ordinary Shares") at 156p per Ordinary Share to an institutional
shareholder to meet investor demand.

Following this disposal, Mr Chadha retains an interest in 63,666,845 Ordinary
Shares, representing approximately 54.27% of the issued share capital of the
Company.

 

Enquiries:

 

 Supreme plc                                                     via Vigo Consulting

 Sandy Chadha, Chief Executive Officer

 Suzanne Smith, Chief Finance Officer

 Shore Capital (Nominated Adviser and Joint Broker)              +44 (0)20 7408 4090

 Mark Percy / David Coaten / George Payne - Corporate Advisory

 Ben Canning - Corporate Broking

 Zeus (Joint Broker)                                             +44 (0)161 831 1512

 Jordan Warburton / Emma Burn- Investment Banking

 Benjamin Robertson - Corporate Broking

 Vigo Consulting (Financial Public Relations)                    +44 (0)20 7390 0230

 Jeremy Garcia / Peter Jacob / Anna Stacey

 supreme@vigoconsulting.com

 

 

Further details of the PDMR dealing are included below. This information has
been provided in accordance with Article 5(1)(b) of the Market Abuse
Regulation (EU) No 596/2014 which is part of UK law by virtue of the European
Union (Withdrawal) Act 2018.

 

 1    Details of the person discharging managerial responsibilities / person closely

    associate

 a)   Name                                                         Sandy Chadha

 2    Reason for the notification
 a)   Position/status                                              Chief Executive Officer

 b)   Initial notification /Amendment                              Initial notification

 3    Details of the issuer, emission allowance market participant, auction
      platform, auctioneer or auction monitor
 a)   Name                                                         Supreme plc

 b)   LEI                                                            213800DBHCI5WQWECL16

 4    Details of the transaction(s): section to be repeated for (i) each type of

    instrument; (ii) each type of transaction; (iii) each date; and (iv) each
      place where transactions have been conducted
 a)   Description of the financial instrument, type of instrument  Ordinary Shares of 10p each

      Identification code                                            GB00BDT89C08

 b)   Nature of the transaction                                    Sale of Ordinary Shares

 c)   Price(s) and volume(s)

Price per share  Volume
                                                                   156 pence        2,000,000

 
 d)   Aggregated Information                                        n/a single transaction

      Volume

      Price
 e)   Date of transaction                                          28 November 2025
 f)   Place of transaction                                         London Stock Exchange, AIM Market

 

d)

Aggregated Information

 

Volume

 

Price

 n/a single transaction

 

e)

Date of transaction

28 November 2025

f)

Place of transaction

London Stock Exchange, AIM Market

 

 

About Supreme

 

Supreme supplies products across three operating divisions: Vaping (previously
known as 'Vaping' and 'Branded Distribution'), Drinks & Wellness ('Sports
Nutrition & Wellness' combined with Typhoo Tea, Clearly Drinks and the
newly acquired SlimFast brand), and Electricals & Household (previously
'Batteries' and 'Lighting', also including the recently acquired 1001 cleaning
brand). The Company's capabilities span from product development and
manufacturing through to its extensive retail distribution network and direct
to consumer capabilities. This vertically integrated platform provides an
excellent route to market for well-known brands and products.

 

The Group has over 3,000 active business accounts with around 55,000 retail
outlets. Customers include B&M, Home Bargains, Poundland, Tesco,
Sainsbury's, Morrisons, Amazon, The Range, Costcutter, Asda, Halfords,
Iceland, Waitrose, Aldi and HM Prison & Probation Service.

 

In addition to distributing globally-recognised brands such as Duracell,
Energizer and Panasonic, and supplying lighting products exclusively under the
Energizer, Eveready, Black & Decker and JCB licences across 45 countries,
Supreme has also built a strong portfolio of in-house brands, most notably
88Vape. The Company has a growing footprint in Sports Nutrition & Wellness
via its principal Sci-MX brand and has recently expanded into the soft drinks
and hot beverages markets with the acquisitions of Typhoo Tea and Clearly
Drinks and now into weight management through SlimFast, one of the UK's
leading meal replacement brands.

 

https://investors.supreme.co.uk/ (https://investors.supreme.co.uk/)

 

 

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