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TCS Group Holding PLC (TCS)
Tinkoff signs sponsorship contract with Russia's top ranked tennis player
Daniil Medvedev
24-Sep-2019 / 10:21 MSK
Dissemination of a Regulatory Announcement, transmitted by EQS Group.
The issuer is solely responsible for the content of this announcement.
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Tinkoff signs sponsorship contract with Russia's top ranked tennis player
Daniil Medvedev
Moscow, Russia - 24 September 2019. Daniil Medvedev, ranked as the top
tennis player in Russia and #4 tennis player globally, and Tinkoff, the
leading online financial ecosystem, announce the start of their
partnership. Daniil Medvedev will participate in Tinkoff's advertising and
marketing campaigns and promotional events as its official brand
ambassador. Tinkoff will be the first Russian company to partner with the
athlete.
Medvedev will promote the entire range of the company's financial and
lifestyle services, mobile communications and other products from the
Tinkoff ecosystem across Russia. Tinkoff intends to feature the athlete in
its marketing on television, online, in media and in outdoor advertising.
"Daniil Medvedev has had phenomenal success on the court, having become
the first Russian player to reach a Grand Slam final in the last 14 years.
We are inspired by his dedication and exceptional drive to win. Our
company and Daniil have much in common: we strive to be the best at what
we do, and we break stereotypes. We constantly follow new emerging heroes
and we are glad to support such a young and talented athlete as Daniil.
He's an extraordinary and courageous athlete who will soon have no equals
in world tennis. We truly believe that and we wish every success to
Daniil," commented Artem Yamanov, Senior Vice President of Business
Development at Tinkoff.
Daniil Medvedev said: "I'm absolutely delighted that my Russian brand
partner is Tinkoff, one of the country's most innovative, progressive and
open companies. They have totally changed people's impressions of what the
bank of the future will look like. I am confident that our combined
efforts will be successful."
Tinkoff is no stranger to professional sports. In 2012-2016, it sponsored
the eponymous professional cycling team - Tinkoff. The team's
Peter Sagan is a three-time world champion and winner of seven green
jerseys (mark of the best sprinter) in Tour de France.
Daniil Medvedev was born on 11 February 1996 in Moscow and studied Applied
Economics and Commerce at the Moscow State Institute for International
Relations before dropping out to pursue a career in tennis. He currently
lives in France and is No. 4 in the ATP Rankings. With five ATP singles
titles under his belt, Medvedev was the first Russian male player to reach
a Grand Slam final for the last 14 years. In 2019, he has won 54 matches
out of 71, including the St Petersburg Open final in September (first
Russian to capture the title in the last 15 years).
For enquiries:
Tinkoff
Alexander Leonov
+ 7 495 648-10-00 (ext. 35738)
1 media@tinkoff.ru
Tinkoff ecosystem
Tinkoff is an online financial ecosystem centred around the needs of its
customers.
The Tinkoff ecosystem offers a full range of financial services for
individuals and businesses.
With a focus on lifestyle banking, the Tinkoff ecosystem enables customers
to assess and plan personal spending, invest their savings, earn loyalty
programme bonuses, book trips, buy movie tickets, make restaurant
reservations and much more.
All Tinkoff services are accessible via our mobile applications and on the
Tinkoff.ru website.
The Tinkoff ecosystem is branchless: its network of 2,500 smart couriers
can deliver the Company's products anywhere in Russia in the shortest time
span possible, and customer service is handled online and by call centres
(both office and cloud-based). Tinkoff makes active use of AI and machine
learning technologies to streamline communications: over 30% of customers'
chat queries are resolved with no employee involvement.
All Tinkoff products and most of its IT systems have been developed
in-house. Some 70% of the bank's HQ staff are IT specialists.
At the core of the ecosystem is Tinkoff Bank, which was founded in 2006
and has since become the world's biggest independent direct bank with
around 10 million customers. In 2018, Global Finance named Tinkoff Bank
the world's Best Consumer Digital Bank, and in 2019, 2018, 2016 and 2015,
the Best Consumer Digital Bank in Russia. In 2017 and 2013, the Banker
recognised Tinkoff Bank as the Bank of the Year in Russia.
The bank's parent company - TCS Group Holding PLC - has been listed on the
LSE since 2013. The 1H 2019 IFRS net income of TCS Group Holding PLC
amounted to RUB 15.4 bn. The ROE was 64.3%.
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ISIN: US87238U2033
Category Code: MSCL
TIDM: TCS
LEI Code: 549300XQRN9MR54V1W18
Sequence No.: 21092
EQS News ID: 878653
End of Announcement EQS News Service
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References
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1. mailto:media@tinkoff.ru
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