Veganism may prove a more durable diet fad
19/02/2019 15:48
(The authors are Reuters Breakingviews columnists. The
opinions expressed are their own.)
By Aimee Donnellan and Peter Thal Larsen
LONDON, Feb 19 (Reuters Breakingviews) - Climate change and
concern for animal welfare are prompting more consumers to shun
meat. As with the low-carb trend of the early 2000s, companies
are scrambling to keep up: vegan sausage rolls helped boost
British baker Greggs’ sales. The shift is more than a flash in
the pan.
Full view will be published shortly.
On Twitter https://twitter.com/aimeedonnellan,
https://twitter.com/peter_tl
CONTEXT NEWS
- British high-street baker Greggs said on Feb. 19 that
like-for-like sales rose 9.6 percent in the first seven weeks of
2019 compared with a year earlier, boosted by publicity
surrounding the launch of its new vegan sausage roll.
- The company said 2019 underlying pre-tax profit was likely
to be higher than it had previously expected.
- Shares in Greggs were up 8.6 percent at 17.39 pounds by
1330 GMT on Feb. 19.
- For previous columns by the author, Reuters customers can
click on DONNELLAN/ LARSEN/
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Vegan sausage rolls bring in the dough at UK baker Greggs
urn:newsml:reuters.com:*:nL3N20E2O3
Greggs trading update https://ir1.q4europe.com/asp/ir/greggs/ssl/NewsRead.aspx?storyid=14221723&ishtml=1
BREAKINGVIEWS-Beyond Meat IPO could go from rare to charred
urn:newsml:reuters.com:*:nL2N1XU119
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(Editing by Swaha Pattanaik and Karen Kwok)
((Aimee.Donnellan@thomsonreuters.com; Reuters Messaging:
Aimee.Donnellan.thomsonreuters.com@reuters.net
peter.thal.larsen@thomsonreuters.com; Reuters Messaging:
peter.thal.larsen.thomsonreuters.com@reuters.net))