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China hints at trade war strategy in S. Korea standoff

By Adam Jourdan 
    SHANGHAI, March 3 (Reuters) - South Korean firms are being 
squeezed in China, in suspected retaliation for Seoul's 
deployment of a U.S. missile defence system, highlighting the 
tools China can deploy to hit back at the corporate interests of 
trade partners it disagrees with. 
    The chill facing Korea Inc, from cosmetics and supermarket 
chains to autos and tourism, points to a potential risk for 
American companies, amid a more confrontational stance taken by 
new U.S. President Donald Trump 
    In China, state media and grassroots political groups have 
led angry calls to boycott popular Korean products. Photos on 
social media and local news websites showed crowds vandalising a 
Hyundai Motor Co  005380.KS  car, and some Chinese tourism firms 
moved to cancel Korean tours. 
    Beijing is furious over a joint plan by South Korea and the 
United States to set up the Terminal High Altitude Area Defence 
(THAAD) missile system in South Korea. Seoul and Washington say 
it will defend against nuclear-armed North Korean missiles. But 
Beijing says its far-reaching radar is targeted at China.  
    The furore echoes protests in 2012 against Japanese firms 
during a row with Tokyo over disputed islands in the East China 
Sea. The dispute flared on Monday when Lotte approved a 
land-swap deal that moved the THAAD system closer to 
deployment. urn:newsml:reuters.com:*:nL3N1GC2QR 
    On Thursday, Lotte Duty Free, an affiliate of Korean 
conglomerate Lotte Group, said it had been the target of a 
suspected Chinese cyber attack.  urn:newsml:reuters.com:*:nL3N1GF2BZ 
    "What's happening to Korean companies now is a pretty good 
playbook for what might happen to U.S. firms over the next 
year," said Andrew Gilholm, director of analysis for China and 
North Asia at risk consultancy Control Risks. 
    "Rather than the big dramatic trade war, everything goes to 
hell scenario under Trump, it's probably more likely to be 
manifested as regulatory harassment of companies - one of the 
lower intensity tools for China." 
    Korean stocks plunged on Friday, hitting cosmetics giant 
Amorepacific Corp  090430.KS , carmaker Hyundai, and airlines 
Jeju Air Co Ltd  089590.KS , Korean Air Lines Co Ltd  003490.KS  
and Asiana Airlines Inc  020560.KS .  urn:newsml:reuters.com:*:nL3N1GG07F 
     
    POLITICAL PRESSURE 
    Some companies hinted at feeling political pressure to 
loosen or cut ties with South Korea. Korean media reported China 
had ordered tour operators in Beijing to stop selling trips to 
the country. 
    Three major Chinese tour operators Reuters spoke to, 
including China Youth Travel Service  600138.SS , said they were 
still offering Korean tours. A customer service worker at Tuniu 
Corp  TOUR.O , however, said the firm had stopped providing 
tours to Korea, citing the THAAD controversy. Tuniu did not 
respond to requests for comment. 
    Lotte also said searches for its products had been disrupted 
on major e-commerce platform JD.com Inc  JD.O , though it did 
not directly say this was due to diplomatic tensions. JD.com 
declined to comment. 
    The CEO of Chinese retailer Jumei.com posted on his official 
microblog that his firm would no longer sell Lotte products. The 
firm did not respond to Reuters requests for comment. 
    "Some retailers have removed Lotte sales channels over the 
last week as a result of political pressure," said a senior 
China-based retail industry executive, asking not to be named 
because of the sensitivity of the issues. 
    The Communist Party Youth League at central and local levels 
also fanned the flames online, calling for consumers not to buy 
products including cars, cosmetics and electronics. 
    "We say 'no' to Lotte!" the national-level Communist Youth 
League wrote in a post on its official microblog page. 
     
    'IT'S BEING COORDINATED'   
    The consumer backlash followed. The number of posts 
mentioning Lotte's Chinese name spiked to nearly 300,000 on 
Thursday from a normal level of a few thousand. 
    Photos posted on Chinese social media showed a large group 
of people surrounding a smashed up Hyundai car covered with 
black graffiti, prompting alarm over a repeat of issues that 
have hit faced Japanese carmakers. Other posts circulated online 
called for a blanket ban on all Korean tours. 
    China's tourism administration posted a statement about 
South Korean "travel tips" on Friday, reminding Chinese 
holiday-makers "to soberly understand the risks of travelling 
abroad and carefully choose their travel destinations." 
    The administration did not comment on any travel ban. 
    The normally hawkish state-run tabloid Global Times even 
struck a note of caution on Friday, warning vandalism of Korean 
products "won't win the support of mainstream public opinion". 
    However, Gilholm added the wide spectrum of measures taken 
against South Korea was unusually aggressive and authorities - 
though staying officially on the sidelines - played a role. 
    "For it to happen nationwide in such a short space of time 
it's clearly been coordinated. You don't see that being 
announced or admitted, but it's being coordinated," he said. 
    The Global Times warned last November the United States 
could face such a coordinated campaign. If Donald Trump 
triggered a trade war with China, Beijing would then target 
firms from Boeing  BA.N  to Apple  APPL.O  in a "tit-for-tat" 
approach. 
    "If Trump wrecks Sino-U.S. trade, a number of U.S. 
industries will be impaired," it said in an editorial. 
    
 
 (Additional reporting by Cate Cadell and Xu Muyu in BEIJING, 
SHANGHAI newsroom. Editing by Bill Tarrant.) 
 ((adam.jourdan@thomsonreuters.com; +86 21 6104 1778; Reuters 
Messaging: adam.jourdan.thomsonreuters.com@reuters.net)) 
 
Keywords: SOUTHKOREA CHINA/DISPUTE

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