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TUPBQ Tupperware Brands News Story

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Tupperware preserves lessons for Mark Zuckerberg

(The author is a Reuters Breakingviews columnist. The opinions
expressed are her own.)
    By Lauren Silva Laughlin
       NEW YORK, Aug 25 (Reuters Breakingviews) - The iconic
food-storage company narrowly avoided collapse after becoming a
meme stock. Ironically, viral buzz, often from stay-at-home
moms, has been its secret sauce, just as it is for the Facebook
founder’s $780 bln empire. Fickle influencers also can spoil the
party.
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    CONTEXT NEWS
    Tupperware Brands’ shares surged 36% on Aug. 3 after the
maker of food-storage containers said it had reached an
agreement with lenders to restructure its debt. The company had
said on April 3 that it might not be able to continue as a going
concern. 

 (Editing by Jeffrey Goldfarb and Sharon Lam)
 ((For previous columns by the author, Reuters customers can
click on  SILVA/ 
SIGN UP FOR BREAKINGVIEWS EMAIL ALERTS https://bit.ly/BVsubscribe
 | Lauren.SilvaLaughlin@thomsonreuters.com))

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