(Adds details from Press Release)
** Shares of TV18 Broadcast Ltd TVEB.NS fall as much as
3.2% to 35.85 rupees, their biggest intraday pct loss since Dec.
23
** The operator of CNBC TV18 business television channel on
Tuesday said qtrly net profit slumped ~80% to 416.4 million
rupees ($5.09 million) hurt by soft advertising demand that
crimped revenue
** "Driving growth was challenging due to restrained
spends by brands across categories and a sharp pull-back by
start-ups and e-com players," - co says
** Rev from ops for the Dec-qtr was 17.68 billion rupees, up
12.8%
** Adds, total ad inventory on TV declined 10% YoY with News
category posting a 27% slump
** About 3.9 mln shares change hands by 11:45 a.m. IST vs
30-day avg of 7.4 mln shares
** Stock down 17.4% last year
($1 = 81.7900 Indian rupees)
(Reporting by Priya Sagar in Bengaluru)
((Priya.Sagar@thomsonreuters.com;))