Macy's, Ulta Beauty edge higher as rival retailer Saks Global's troubles pile, analyst says

Ulta Beauty

08/01/2026 19:21

** Shares of department store chain Macy's M.N and cosmetics retailer Ulta Beauty ULTA.O rise 6% and ~1%, respectively

** Including session moves, ULTA up for four consecutive sessions, while M up in four of the last five sessions

** Macy's-owned high-end department store chain Bloomingdale's could stand to gain some share from ongoing inventory and cash flow troubles at direct competitor Saks Global, says Morningstar Research analyst David Swartz

** Bloomingdale's has likely already benefited from Saks' weakness over last year, Swartz says

** Ulta could also benefit from demand for higher-end cosmetics and fragrances at its stores if Saks goes under, the analyst adds

** In 2025, M up 30%, while ULTA up 39%

(Reporting by Juveria Tabassum in Bengaluru)

((Juveria.Tabassum@thomsonreuters.com))