** Kepler Cheuvreux initiates Visiativ ALVIV.PA with "buy"
and target price of 39 euros, saying the French software firm's
share price fails to reflect its full potential
** Visiativ's shares were up 2.4% at 08:34 GMT
** The brokerage sees the group posting a 7.4% sales CAGR
over 2020-23, fuelled by its software editing and consulting
businesses and its international expansion
** Kepler also expects the company's EBITDA margin to
gradually improve to 12.8% in 2023 amid a more positive product
and geographical mix and operational efficiency gains
** The broker sees an improvement in free cash flow
generation (10% FCF yield in 2023), which should support the
stock's performance
** The 6 analysts covering the stock rate it "strong buy" or
"buy"
(Reporting by Diana Mandiá)
((diana.mandiaalvarez@thomsonreuters.com))