(Correct paragraph 13 to read "among the most stringent", not
"the most stringent")
* India's top court grants no stay on tobacco packaging
rules
* Pleas challenging new rules to be heard by a state court
* Tobacco industry calls new rules impractical
* Shares of cigarette manufacturers fall after court order
By Aditya Kalra
NEW DELHI, May 4 (Reuters) - India's top court told tobacco
companies on Wednesday they must adhere to a new federal rule
requiring much larger health warnings on cigarette packs, in a
major setback for the $11 billion industry that opposes the new
policy.
The Supreme Court turned down a plea to stay implementation
of the new rules introduced from April 1, which require health
warnings to cover 85 percent of a cigarette pack's surface, up
from 20 percent earlier.
In a packed court room in New Delhi, a two-judge bench
rejected the industry's plea to extend a stay it had obtained
from a court in the southern Karnataka state but agreed to a
request to move the rest of the appeals to the Karnataka court.
"You have duty towards the society," the judges told a team
of industry lawyers, which included some of the most expensive
advocates in the country.
The industry "should not violate any rule prevailing as of
today", they said.
The Supreme Court also directed the high court of Karnataka
state to hear dozens of pleas filed against the new rules in
several Indian courts and decide on the matter within six weeks.
Shares in India's biggest cigarette maker ITC Ltd ITC.NS ,
part-owned by British American Tobacco BATS.L , pared gains
after the court ruling and ended with losses of 1 percent.
U.S.-based Philip Morris International's PM.N India
partner Godfrey Phillips GDFR.NS ended down marginally.
ITC, Godfrey and the industry lobby group Tobacco Institute
of India did not respond to requests seeking comment.
BATTLE IN COURTS
The Supreme Court's ruling can leave the industry in limbo.
It was not immediately clear whether it will start complying
with the new rules or sell old stock while it waits for the
Karnataka court to decide.
When the rules came into force last month, the industry shut
down factories in protest for days. India's traditional
hand-rolled cigarette makers also joined in the protest.
The rules were initially supposed to come into force on
April 1, 2015 but were delayed.
The rules make India's health warnings on tobacco products
among the world's most stringent, along with Thailand. Smoking
kills more than 1 million people a year in India, according to
BMJ Global Health. The World Health Organization says
tobacco-related diseases cost India $16 billion annually.
The tobacco industry filed 27 cases against the federal rule
in several courts around the country, according to lawyers
involved in the case.
ITC has said it had obtained at least one judgment that
allowed it to resume production with older warnings, and one
that allowed it to sell old stock, which it then tried to use to
circumvent the federal government's orders.
In a letter, dated April 26, seen by Reuters, ITC cited the
two rulings to press a regulator who had seized its cigarette
stock worth billions of rupees.
Ranjit Kumar, solicitor general of India, told the court
that the federal government was committed to the new rules and
opposes any stay on their implementation.
<^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
Cigarette package warnings globally http://tmsnrt.rs/1IU5Ug4
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^>
(Editing by Paritosh Bansal, Simon Cameron-Moore and Jacqueline
Wong)
((aditya.kalra@thomsonreuters.com; +91-011-49548021; Reuters
Messaging: aditya.kalra.thomsonreuters.com@reuters.net)(Twitter:
@adityakalra))
Keywords: INDIA TOBACCO/