Furniture retailers Wayfair, RH, Williams-Sonoma rise after Trump postpones tariff hikes

Williams-Sonoma

02/01/2026 13:40

** Furniture retailers with exposure to imports into the U.S. see their stocks rise premarket after President Donald Trump signed a proclamation late Weds to delay tariff boosts

** According to a White House fact sheet, higher tariff rates on upholstered furniture, kitchen cabinets and vanities that were set to take effect Jan 1, 2026 will now be delayed for another year

** Shares of online furniture retailer Wayfair W.N, which relies heavily on imports from China and Vietnam, up 3% at $103.41 before the bell

** Pottery Barn owner Williams-Sonoma's WSM.N stock up 1.4% at $181.14 and shares of luxury furniture retailer RH RH.N jump 5% to $188.15 premarket

** Under a Sept proclamation, Trump had originally directed that tariffs on “certain upholstered wooden products” would rise to 30% from 25%, while tariffs on kitchen cabinets and vanities would rise to 50% from 25%

** In 2025, W gained ~127%, while WSM fell ~4% and RH shed 54%

(Lance Tupper is a Reuters market analyst. The views expressed are his own)

((lance.tupper@tr.com 1-646-279-6380))