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Britain's Frasers Group boosts stake in electrical retailer AO World (updated)

Adds details in paragraphs 2-5

March 25 (Reuters) - British sportswear and fashion group Frasers FRAS.L raised its stake in online electrical retailer AO World AO.L to 25%, a regulatory filing showed on Tuesday.

Frasers Group, which is majority owned by billionaire Mike Ashley, previously held a 24% stake in the company.

Frasers has been ramping up its investments in global retailers. It picked up another 25% stake in fashion retailer
ASOS
 ASOS.L and is working on a mandatory bid for Norwegian sporting goods retailer
XXL ASA
 XXL.OL.

Under UK acquisition rules, an investor with a stake of 30% or more has to make a mandatory offer to the shareholders of the company.

 (Reporting by Yamini Kalia in Bengaluru; Editing by Anil D'Silva)

 ((Yamini.Kalia@thomsonreuters.com))

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