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RCS - ActiveOps PLC - The British and Irish Lions Data Analytics Partner

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RNS Number : 8548N  ActiveOps PLC  23 June 2025

23 June 2025

  ActiveOps plc

("ActiveOps", the "Company" or the "Group")

ActiveOps Announced as Official Data Analytics Partner of The British &
Irish Lions and the Qatar Airways British & Irish Lions Men's Tour to
Australia 2025

ActiveOps plc (AIM: AOM), a global leader in AI-driven Decision Intelligence
for banking, insurance, BPOs and healthcare organisations becomes the Official
Data Analytics Partner of The British & Irish Lions and the Qatar Airways
British & Irish Lions Men's Tour to Australia 2025.

The agreement will see the ActiveOps branding on screen as the presenting
partner for the match data analytic graphics across the television
broadcasters in UK & Ireland, Australia, South Africa and the worldwide
television feed.

Bhavesh Vaghela, Chief Marketing Officer of ActiveOps, commented, "The British
& Irish Lions Tour is an iconic sporting event unlike any other, and we
are thrilled to be involved. Like us, the Lions know that analytics plays a
vital role in driving performance on and off the pitch, and this is a
fantastic opportunity to showcase our brand on a global stage."

Tom Halsey, Chief Commercial Officer of The British & Irish Lions, added,
"We welcome ActiveOps on board for their first British & Irish Lions Tour.
ActiveOps are renowned for using data and analytics and AI to drive
operational performance and we look forward to working together as we head to
Australia."

For more information, please contact:

 ActiveOps plc                                          Via Alma
 Richard Jeffery, Executive Chair                       www.activeops.com (http://www.activeops.com/)
 Emma Salthouse, Chief Financial Officer
 Alma Strategic Communications                          + 44(0) 203 405 0205
 Caroline Forde / Will Ellis Hancock / Louisa El-Ahwal

 

About ActiveOps

ActiveOps is a Software as a Service business, dedicated to helping
organisations create more value from their service operations. ActiveOps'
Decision Intelligence software solutions are specifically designed to support
leaders with the vast number of decisions they make daily in running their
operations. Our customers make better decisions and consume less time and
effort making them. The outcomes are significantly improved, with turnaround
times and double-digit improvements in productivity. Customers can leverage
the capacity created to invest in transformation and development, and more
efficiently utilise resources.

The Company's AI-powered SaaS solutions are underpinned by 15+ years of
operational data and the AOM methodology which is proven to enhance cross
departmental decision-making.

The Company has approximately 190 employees, serving a global base of
enterprise customers from offices in the UK, Ireland, USA, Canada, Australia,
India, and South Africa. The Group's customers are predominantly in the
banking, insurance, healthcare administration and business process outsourcing
(BPO) sectors.

 

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