Brief: Adidas Says Several Countries In The Middle East Posted Sales Declines Due To The Conflict

adidas AG

29/04/2026 06:31

April 29 (Reuters) - ADIDAS AG ADSGn.DE:

Q1 CURRENCY-NEUTRAL REVENUES UP 14%, IN EURO TERMS NET SALES EUR 6.6 BILLION (2025: EUR 6.1 BILLION)

Q1 GROSS MARGIN 51.1%, UNDERLYING IMPROVEMENT MORE THAN OFFSET BY HEADWINDS FROM CURRENCIES AND TARIFFS

Q1 OPERATING PROFIT UP 16% TO EUR 705 MILLION

Q1 OPERATING MARGIN UP 0.8PP TO 10.7%

2026: CONTINUES TO EXPECT CURRENCY-NEUTRAL SALES TO INCREASE AT A HIGH-SINGLE DIGIT RATE

2026: OPERATING PROFIT TO INCREASE TO AROUND EUR 2.3 BILLION

FULL-YEAR IMPACT ON OPERATING PROFIT OF HIGHER US TARIFFS AND UNFAVORABLE CURRENCY DEVELOPMENTS AT AROUND EUR 400 MILLION

SAYS SEVERAL COUNTRIES IN THE MIDDLE EAST POSTED SALES DECLINES DUE TO THE CONFLICT

CEO SAYS WE HAVE MOST OF THE WORLD CUP PRODUCT IN THE MARKETS “DESPITE MANY SUPPLY AND TRANSPORTATION ISSUES”

Further company coverage: [ADSGn.DE]

 (Gdansk Newsroom)

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