Italian designer Alberta Ferretti stepping down as creative director of her brand

Aeffe SpA

24/09/2024 09:33

MILAN, Sept 24 (Reuters) - Italian designer Alberta
Ferretti is stepping down as creative director of her eponymous
brand after 43 years, fashion group Aeffe  AEF.MI  said on
Tuesday.
    The new creative director for the Alberta Ferretti brand
will be announced in the next few months, the group said, adding
that Ferretti will retain her role as vice president of Aeffe.
    "I believe that at this point of my career it is a right and
conscious choice to pave the way for a new creative chapter for
the brand I founded and which will continue to bear my name,"
Ferretti said in a statement.
    The spring summer collection that the brand presented last
week during the Milan fashion week was the last one carrying her
signature.  
    In the first half of the year, the Alberta Ferretti brand
accounted for roughly 7% of total revenues of the group. 
    Aeffe, which also owns brands Philosophy di Lorenzo
Serafini, Moschino and Pollini, is struggling to revive its
sales and profitability.
    The family-owned group posted a net loss of 20 million euros
 ($22.27 million) in the first six months of the year and its
revenues were down 15% year-on year.
    "Aeffe will proceed with a careful and in-depth analysis of
the roles and functions of the various departments, with the aim
of internally reorganizing its human resources in order to
guarantee ever greater efficiency", the group added.
    Aeffe's shares were up 3.4% at 0800 GMT.
    ($1 = 0.8981 euros)

 (Reporting by Elisa Anzolin, editing by Giulia Segreti and
Miral Fahmy)
 ((elisa.anzolin@thomsonreuters.com; 0039 0266129692;))