RCS - Aeorema Comms Plc - Major Cannes Lions Contract Renewed

Aeorema CommunicationsAnnouncement

23/04/2025 07:00

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RNS Number : 7491F  Aeorema Communications Plc  23 April 2025

RNS Reach - non-regulatory announcement

 

Aeorema Communications plc / Index: AIM / Epic: AEO / Sector: Media

 

23 April 2025

Aeorema Communications plc

('Aeorema', 'the Company' or 'the Group')

 

Major Cannes Lions Contract Renewed

 

Cheerful Twentyfirst to Produce Stagwell's Sport Beach at Cannes Lions 2025

 

Aeorema Communications plc (AIM: AEO) is delighted to announce that its brand
experience agency, Cheerful Twentyfirst, has been reappointed by Stagwell
(http://www.stagwellglobal.com) (NASDAQ: STGW) to produce SPORT BEACH at the
Cannes Lions International Festival of Creativity ('Cannes Lions') in June
2025. This marks the third consecutive year of event partnership between
Stagwell Global ('Stagwell'), TEAM (Stagwell Experiential Agency) and Cheerful
Twentyfirst.

 

Cheerful Twentyfirst collaborated with Stagwell and TEAM for the first time in
2023 to create SPORT BEACH; a two-storey, sand-to-stadium beach activation in
Cannes. Following outstanding success in 2023 and 2024, including winning the
Best Cannes Lions Brand Activation at the highly competitive Bizbash Awards
(December 2024), SPORT BEACH returns for a third time in 2025 as the premiere
destination for sport at Cannes Lions.

 

The 2025 event includes a reimagined structural design, expanded capacity, new
interactive elements and an inspiring array of new brand partners and global
athletes. SPORT BEACH promises to bring together athletes, marketers and
global leaders under one roof; redefining sports, creativity, and culture at
Cannes Lions once again.

 

Cheerful Twentyfirst is delighted to be supporting Stagwell, TEAM and
Stagwell's wider network of agencies on the event production, audience
strategy and technical live delivery of SPORT BEACH.

 

Steve Quah, CEO of Aeorema, commented: "After continued success and
collaboration, it's fantastic to have our partnership with Stagwell and TEAM
renewed for a third consecutive year. SPORT BEACH is the premier home for
leaders at the intersection of sport, culture and brand building, and the 2025
iteration will elevate this even further."

 

Learn more via www.sportbeach.com

**ENDS**

 

More information:

Cannes Lions International Festival of Creativity runs from 16 -20 June 2025
in Cannes, France, bringing together leading players from the advertising and
marketing industries to celebrate the world's best creative work. The festival
includes a week-long programme of 300+ private events, with brands leveraging
the festival to connect with the global marketing community.

 

Stagwell (NASDAQ: STGW) is the challenger network built to transform
marketing. They deliver scaled creative performance for the world's most
ambitious brands, connecting culture-moving creativity with leading-edge
technology to harmonize the art and science of marketing. Led by
entrepreneurs, their specialists in 40+ countries are unified under a single
purpose: to drive effectiveness and improve business results for clients.
www.stagwellglobal.com (http://www.stagwellglobal.com) .

 

TEAM is an award-winning experiential agency within the Stagwell network. From
the big idea to execution, TEAM designs and delivers brand experiences that
make impactful connections that create lasting value for its clients.
www.weareteam.com (https://www.weareteam.com)

 

For further information on the Company please visit www.aeorema.com
(http://www.aeorema.com/) or contact:

 

 Aeorema Communications plc                                                  Tel: +44 (0) 20 7291 0444 

  Andrew Harvey 

 Allenby Capital Limited (Nominated Adviser & Broker)                        Tel: +44 (0)20 3328 5656 

 John Depasquale / Lauren Wright (Corporate Finance) 

 Kelly Gardiner / Joscelin Pinnington (Sales & Corporate Broking) 

  St Brides Partners Ltd (Financial PR)                                       aeorema@stbridespartners.co.uk (mailto:aeorema@stbridespartners.co.uk)  

 Paul Dulieu / Isabel de Salis/ William Turner  

Notes to Editors

Aeorema Communications plc, (AIM: AEO) is a leading strategic communications
group with offices in London, New York and Cannes. The Group provides bespoke
event services, comprising live, virtual, and hybrid experiences to an
established international blue-chip client base spanning a broad range of
sectors, including finance, professional services, advertising, IT, gaming,
fashion, fintech, and beverages. The Group also provides high level
consultancy services to help clients maximise and deliver on their long-term
communication strategies over multiple event and film touchpoints.

 

Aeorema delivers these services via its fully owned companies Cheerful
Twentyfirst and Cheerful Twentyfirst, Inc. (the North American arm of Cheerful
Twentyfirst) (cheerfultwentyfirst.com), two live events agencies with film
capabilities that specialise in devising and delivering corporate
communication solutions. The Group also operates Eventful Limited
(www.eventful.co.uk), which provides consultative, high-touch services
including assisting clients with venue sourcing, event management and
incentive travel. With more than 56 years of combined operating experience and
extensive award wins, Aeorema is a recognised industry thought leader.

 

Central to all that the Group does is its Corporate Social Responsibility
charter, which is focussed on ensuring sustainable, inclusive and ethical
business operations. To this end, the Group is a pioneer in delivering
innovative strategies and services, including a client carbon measurement
programme to establish a formal structure and approach around reducing
emissions and offsetting both its own and its clients' carbon footprint.

 

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