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TransferWise links with Apple Pay globally

By Anna Irrera 
    NEW YORK, July 27 (Reuters) - Financial technology startup 
TransferWise will allow users around the world to send money 
internationally through its service using Apple Pay, in a bid to 
make transfers easier and more secure. 
    The London-based money transfer company said on Thursday 
that it was joining with Apple Inc's  AAPL.O  payments service 
in the U.S. and a handful of other countries, following a 
similar move in the UK in 2015.   
    This means users on Apple devices will no longer have to 
insert their payments card or bank account details to send money 
via TransferWise, but will be able to transfer funds through 
their Apple Pay account, speeding up the process.  
    The startup hopes the service will help grow its transaction 
volumes by tapping into the technology company's user base. 
    "It's much more convenient to do it this way," Gregory 
Talon, consumer product lead at TransferWise said in an 
interview. "Because you don't have to type any of your card 
details it limits the risk of having somebody watching what you 
are doing." 
    Six-year-old TransferWise is one of Europe's most 
well-funded fintech companies, with backers including British 
billionaire Sir Richard Branson, venture capital firm Andreessen 
Horowitz and PayPal Holdings Inc  PYPL.O   founder Max Levchin.  
    It is among the growing cohort of startups that use digital 
technology to make it easier and cheaper for consumers and 
businesses to send funds abroad. It currently processes more 
than $1.2 billion monthly in transfers across 750 currency 
routes. 
    The company says Apple Pay usage on TransferWise in the UK 
has been encouraging. Over 10 percent of all TransferWise 
transactions to and from British Pounds carried out on Apple IOS 
devices are funded via Apple Pay, the company said.  
    The move comes as payments partnerships increase, as firms 
including banks, telecommunications providers and large 
technology companies seek to gain an edge in the highly 
competitive sector.  
    The other countries in which the integration is being rolled 
out are Australia, Switzerland, France, Spain, Ireland, Italy. 
 
 (Reporting by Anna Irrera; Editing by Bernard Orr) 
 ((anna.irrera@tr.com; +1 646-223-4005 ; @annairrera;)) 
 
Keywords: TRANSFERWISE APPLE PAY/

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