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RNS Number : 7277V B90 Holdings PLC 04 February 2025
For release: 07.00, 4 February 2025
B90 Holdings plc
("B90" the "Company" or the "Group")
Trading Update
B90 Holdings plc (AIM: B90), an online marketing company for the gaming
industry, specialising in customer acquisition, is pleased to provide a
trading update for the year ended 31 December 2024, ahead of the publication
of its full-year audited results. Since the Company's H1 2024 results were
announced on 23 September 2024, the Company continued to trade well during the
final quarter of the year, remaining EBITDA positive for every month of 2024.
The Company expects to at least meet current market expectations at EBITDA
level for FY 2024, with further growth anticipated in FY 2025 as the
operational efficiency of its business model continues to drive performance.
Building on this momentum, the Company anticipates further organic growth in
FY 2025, underpinned by its streamlined operational model and innovative
marketing initiatives, driving customer acquisition and positive results for
over 200 partners, including major brands like Bet365 and Stake.com. Focus
remains on organic growth, as marketing-led customer acquisition and B2B
partnerships continue to yield positive results.
The Company's continued shift to a B2B-focused model in H2 2024 has proven
instrumental in driving increased EBITDA profitability. By outsourcing its
remaining legacy online sportsbook and casino operations to a white-label
solution, B90 has been able to optimise (and therefore significantly reduce)
operating costs and concentrate its resources on performance marketing.
Ronny Breivik, Executive Chairman of B90 Holdings plc, commented:
"2024 was a truly transformative year for B90. Maintaining positive EBITDA in
every single month is an achievement that reflects the resilience of our
business model and the incredible hard work of our team. Our strategic pivot
to a B2B-focused operation is not just delivering short term results - it is
more than anything positioning us for long-term success.
"We will build on the massive groundwork done, and we remain focused on
building exceptional value for both our shareholders and B2B partners. Our
ability to thrive amidst challenges is proof that B90 is stronger and more
innovative than ever. We approach 2025 with continued confidence and
optimism."
- ends -
The information communicated in this announcement is deemed by the Company to
constitute inside information as stipulated under the Market Abuse Regulation
(EU) No. 596/2014 as it forms part of United Kingdom domestic law by virtue
of the European Union (Withdrawal) Act 2018, as amended.
For further information please contact:
B90 Holdings plc +44 (0)1624 605 764
Ronny Breivik, Executive Chairman
Marcel Noordeloos, Finance Director
Strand Hanson Limited (Nominated Adviser) +44 (0)20 7409 3494
James Harris / Richard Johnson / Rob Patrick
Zeus (Broker) +44 (0)20 3829 5000
Louisa Waddell / Simon Johnson
Rosewood (Financial PR & IR) +44 (0)20 7653 8702
John West / Llewellyn Angus / Lily Pearce
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