RCS - Brave Bison Grp PLC - Contract Renewal

Brave BisonAnnouncement

11/05/2021 07:00

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RNS Number : 1358Y  Brave Bison Group PLC  11 May 2021

11 May 2021

 

 

Brave Bison Group plc

("Brave Bison", the "Company" and together with its subsidiaries the "Group")

 

Contract Renewal

 

Brave Bison, the social media and marketing group, announces that it has been
reappointed by VOXI as their influencer marketing partner following a
successful trial campaign at the end of 2020. VOXI, part of Vodafone Group, is
a mobile network that offers unique data plans targeted at Millennial and Gen
Z customers.

 

VOXI initially partnered with Brave Bison in 2020 to launch a talent-led
social marketing campaign across digital platforms aimed at educating youth
audiences on VOXI's unique proposition.

 

The initial campaign was a great success, generating over 10 million
impressions and 700,000 video views. Brave Bison will build upon the success
of the initial partnership by producing creative content that will drive more
sign-ups to VOXI and further increase brand awareness. The new campaign will
feature some of the original content creators from the first campaign,
alongside new talent with high engagement rates.

 

Fran Hale, VP Sales & Marketing at Brave Bison said:

"It's a genuine delight to continue working with VOXI. The first phase of our
partnership saw the creation of an incredible breadth of content from some of
the hottest and most diverse influencers in the UK. I'm looking forward to
developing this relationship further and delivering even more loyal customers
to the VOXI brand."

 

Enquiries:

 

Brave Bison Group plc

Oliver Green, Executive Chairman
                  via Cenkos

 

Cenkos Securities plc
                                Tel: +44 (0)20 7397 8900

Nominated Adviser & Broker

Nicholas Wells

Ben Jeynes

 

About Brave Bison

 

Brave Bison is a new-era media and marketing group that specialises in social
media. Brave Bison combines a leading social marketing agency and content
studio with a media network of over 650 channels and 158m followers. Recent
advertising partners include Panasonic, Vodafone, Uniqlo and BBC. The company
is headquartered in London with additional offices in Singapore.

 

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