REG - Brave Bison Grp PLC - Issue of Equity and Total Voting Rights

Brave BisonAnnouncement

Thu 09:45

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RNS Number : 5467Q  Brave Bison Group PLC  10 July 2025

 

 Brave Bison Group plc

 

("Brave Bison" and the "Company")

 

Issue of Equity and Total Voting Rights

 

Brave Bison, the next-generation marketing and technology partner for global
brands, confirms that further to the announcement made on 25 June 2025, the
Company will issue such minimum number of additional Excess Ordinary Shares so
that the aggregate nominal value of the Ordinary Share capital of the Company
is exactly divisible by 20.

 

The Company confirms that application has been made to the London Stock
Exchange for 3 Ordinary Shares of 0.1 pence each in the Company to be admitted
to trading on AIM. Admission of the 3 Ordinary Shares is expected to become
effective at 8.00 a.m. on 11 July 2025 ("Admission").

 

The Ordinary Shares will rank pari passu in all respects with the Existing
Shares and will rank in full for all dividends and other distributions
declared, made or paid on the Ordinary Shares after Admission.

 

Total Voting Rights

Following Admission, and ahead of the Share Consolidation taking effect, the
total issued capital of the Company will consist of 1,333,585,400 Ordinary
Shares with voting rights.

The Company does not hold any Ordinary Shares in treasury. Therefore, the
total number of voting rights in the Company following Admission will be
1,333,585,400 and this figure may be used by shareholders in the Company as
the denominator for the calculations by which they will determine if they are
required to notify their interest in, or a change to their interest in, the
share capital of the Company under the FCA's Disclosure and Transparency
Rules.

Capitalised terms not defined in this announcement have the meanings given to
them in the Company's announcement dated 25 June 2025.

 

For further information please contact:

 

Brave Bison Group plc
                                    via Cavendish

Oliver Green, Executive
Chairman

Theo Green, Chief Growth Officer

Philippa Norridge, Chief Financial Officer

 

Cavendish Capital Markets
                                Tel: +44 (0) 20 7220 0500

Nominated Adviser & Broker

Ben Jeynes / Teddy Whiley / Elysia Bough - Corporate Finance

Michael Johnson / Sunila de Silva - ECM

 

Sodali & Co
 
           Tel: +44 (0) 79 3535 1934

PR Adviser

Elly Williamson

Pete Lambie

 

About Brave Bison 

 

Brave Bison is a marketing and technology partner for global brands. The
Company has operations across eight countries including the UK, India,
Australia and Egypt. The Group operates through three integrated divisions:
Brave Bison, SocialChain and Sport & Entertainment.

The Brave Bison division provides performance-led digital marketing services
and advertising technology. Its offering is underpinned by proprietary tools
including AudienceGPT, an AI-driven audience segmentation platform, and
AdStudio, which automates the creation of high-performing advertising content
for social platforms. The division partners with brands to activate campaigns
across major digital platforms such as Google, Meta and TikTok.

SocialChain, acquired and integrated in early 2023, is Brave Bison's creative
and social strategy division. It provides consultancy, content production and
influencer marketing services focused on helping brands grow through
social-first approaches. SocialChain has established itself as a leading voice
in the industry through its SocialMinds podcast and event platform, which
features guests from major organisations including the BBC, Booking.com and
Monzo.

The Sport & Entertainment division owns and operates a portfolio of social
media channels and partners with global sports federations and rights holders
to develop digital strategies and monetise audiences. Clients include the PGA
Tour, US Open, Ryder Cup and Le Mans. In January 2025, Brave Bison completed
the acquisition of Engage, a specialist sports marketing agency with
operations in London, Dubai, India and Australia. Engage strengthens Brave
Bison's capabilities in digital content and channel management for
high-profile sports properties, including Formula 1, the ICC, and Real Madrid.

Since 2020, Brave Bison has completed two platform acquisitions and five
bolt-on acquisitions, all of which have been integrated into a single
operating platform with centralised functions covering technology, operations,
sales, marketing, HR and finance. In April 2025, Brave Bison acquired The
Fifth, an award-winning influencer marketing agency owned by News Corp. The
Fifth has since been integrated into SocialChain, enhancing the Group's
capabilities in influencer marketing and social strategy.

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