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REG - British Amer.Tobacco - Director/PDMR Shareholding

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RNS Number : 6638D  British American Tobacco PLC  08 May 2026

British American Tobacco p.l.c.

("the Company")

 

Notification and public disclosure of transactions by persons discharging
managerial responsibilities and persons closely associated with them

 

The Company has been notified by the trustee of the British American Tobacco
Share Incentive Plan that on 7 May 2026 the following Executive Director and
other persons discharging managerial responsibilities acquired the following
ordinary shares of 25p each in British American Tobacco p.l.c. as a result of
the reinvestment of dividend income. 

 

 1    Details of the person discharging managerial responsibilities/person closely

    associated

 a)   Name                                                         Tadeu Marroco
 2    Reason for the notification
 a)   Position/status                                              Chief Executive
 b)   Initial notification /Amendment                              Initial notification
 3    Details of the issuer, emission allowance market participant, auction
      platform, auctioneer or auction monitor
 a)   Name                                                         British American Tobacco p.l.c.
 b)   LEI                                                          213800FKA5MF17RJKT63
 4    Details of the transaction(s): section to be repeated for (i) each type of
      instrument; (ii) each type of transaction; (iii) each date; and (iv) each
      place where transactions have been conducted
 a)   Description of the financial instrument, type of instrument  Ordinary shares of 25p each

      Identification code                                          GB0002875804
 b)   Nature of the transaction                                    Acquisition of shares as a result of the reinvestment of dividend income by
                                                                   the Trustee of the British American Tobacco Share Incentive Plan. 
 c)   Price(s) and volume(s)

Price(s)    Volume(s)
                                                                   £42.96682   36
 d)   Aggregated information

      - Aggregated volume                                          36

      - Price                                                      £1,546.81

 e)   Date of the transaction                                      2026-05-07
 f)   Place of the transaction                                     London Stock Exchange (XLON)

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

36

 

£1,546.81

e)

Date of the transaction

2026-05-07

f)

Place of the transaction

London Stock Exchange (XLON)

 

 1    Details of the person discharging managerial responsibilities/person closely

    associated

 a)   Name                                                         James Barrett
 2    Reason for the notification
 a)   Position/status                                              Director, Business Development
 b)   Initial notification /Amendment                              Initial notification
 3    Details of the issuer, emission allowance market participant, auction
      platform, auctioneer or auction monitor
 a)   Name                                                         British American Tobacco p.l.c.
 b)   LEI                                                          213800FKA5MF17RJKT63
 4    Details of the transaction(s): section to be repeated for (i) each type of
      instrument; (ii) each type of transaction; (iii) each date; and (iv) each
      place where transactions have been conducted
 a)   Description of the financial instrument, type of instrument  Ordinary shares of 25p each

      Identification code                                          GB0002875804
 b)   Nature of the transaction                                    Acquisition of shares as a result of the reinvestment of dividend income by
                                                                   the Trustee of the British American Tobacco Share Incentive Plan. 
 c)   Price(s) and volume(s)

Price(s)    Volume(s)
                                                                   £42.96682   59
 d)   Aggregated information

      - Aggregated volume                                          59

      - Price                                                      £2,535.04

 e)   Date of the transaction                                      2026-05-07
 f)   Place of the transaction                                     London Stock Exchange (XLON)

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

59

 

£2,535.04

e)

Date of the transaction

2026-05-07

f)

Place of the transaction

London Stock Exchange (XLON)

 

 1    Details of the person discharging managerial responsibilities/person closely

    associated

 a)   Name                                                         Luciano Comin
 2    Reason for the notification
 a)   Position/status                                              Chief Marketing Officer
 b)   Initial notification /Amendment                              Initial notification
 3    Details of the issuer, emission allowance market participant, auction
      platform, auctioneer or auction monitor
 a)   Name                                                         British American Tobacco p.l.c.
 b)   LEI                                                          213800FKA5MF17RJKT63
 4    Details of the transaction(s): section to be repeated for (i) each type of
      instrument; (ii) each type of transaction; (iii) each date; and (iv) each
      place where transactions have been conducted
 a)   Description of the financial instrument, type of instrument  Ordinary shares of 25p each

      Identification code                                          GB0002875804
 b)   Nature of the transaction                                    Acquisition of shares as a result of the reinvestment of dividend income by
                                                                   the Trustee of the British American Tobacco Share Incentive Plan. 
 c)   Price(s) and volume(s)

Price(s)    Volume(s)
                                                                   £42.96682   18
 d)   Aggregated information

      - Aggregated volume                                          18

      - Price                                                      £773.40

 e)   Date of the transaction                                      2026-05-07
 f)   Place of the transaction                                     London Stock Exchange (XLON)

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

18

 

£773.40

e)

Date of the transaction

2026-05-07

f)

Place of the transaction

London Stock Exchange (XLON)

 

 1    Details of the person discharging managerial responsibilities/person closely

    associated

 a)   Name                                                         Javed Iqbal
 2    Reason for the notification
 a)   Position/status                                              Interim Chief Financial Officer and Director, Digital and Information
 b)   Initial notification /Amendment                              Initial notification
 3    Details of the issuer, emission allowance market participant, auction
      platform, auctioneer or auction monitor
 a)   Name                                                         British American Tobacco p.l.c.
 b)   LEI                                                          213800FKA5MF17RJKT63
 4    Details of the transaction(s): section to be repeated for (i) each type of
      instrument; (ii) each type of transaction; (iii) each date; and (iv) each
      place where transactions have been conducted
 a)   Description of the financial instrument, type of instrument  Ordinary shares of 25p each

      Identification code                                          GB0002875804
 b)   Nature of the transaction                                    Acquisition of shares as a result of the reinvestment of dividend income by
                                                                   the Trustee of the British American Tobacco Share Incentive Plan. 
 c)   Price(s) and volume(s)

Price(s)    Volume(s)
                                                                   £42.96682   7
 d)   Aggregated information

      - Aggregated volume                                          7

      - Price                                                      £300.77

 e)   Date of the transaction                                      2026-05-07
 f)   Place of the transaction                                     London Stock Exchange (XLON)

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

7

 

£300.77

e)

Date of the transaction

2026-05-07

f)

Place of the transaction

London Stock Exchange (XLON)

 

 1    Details of the person discharging managerial responsibilities/person closely

    associated

 a)   Name                                                         Zafar Khan
 2    Reason for the notification
 a)   Position/status                                              Director, Operations
 b)   Initial notification /Amendment                              Initial notification
 3    Details of the issuer, emission allowance market participant, auction
      platform, auctioneer or auction monitor
 a)   Name                                                         British American Tobacco p.l.c.
 b)   LEI                                                          213800FKA5MF17RJKT63
 4    Details of the transaction(s): section to be repeated for (i) each type of
      instrument; (ii) each type of transaction; (iii) each date; and (iv) each
      place where transactions have been conducted
 a)   Description of the financial instrument, type of instrument  Ordinary shares of 25p each

      Identification code                                          GB0002875804
 b)   Nature of the transaction                                    Acquisition of shares as a result of the reinvestment of dividend income by
                                                                   the Trustee of the British American Tobacco Share Incentive Plan. 
 c)   Price(s) and volume(s)

Price(s)    Volume(s)
                                                                   £42.96682   8
 d)   Aggregated information

      - Aggregated volume                                          8

      - Price                                                      £343.73

 e)   Date of the transaction                                      2026-05-07
 f)   Place of the transaction                                     London Stock Exchange (XLON)

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

8

 

£343.73

e)

Date of the transaction

2026-05-07

f)

Place of the transaction

London Stock Exchange (XLON)

 

 1    Details of the person discharging managerial responsibilities/person closely

    associated

 a)   Name                                                         Cora Koppe-Stahrenberg
 2    Reason for the notification
 a)   Position/status                                              Chief People Officer
 b)   Initial notification /Amendment                              Initial notification
 3    Details of the issuer, emission allowance market participant, auction
      platform, auctioneer or auction monitor
 a)   Name                                                         British American Tobacco p.l.c.
 b)   LEI                                                          213800FKA5MF17RJKT63
 4    Details of the transaction(s): section to be repeated for (i) each type of
      instrument; (ii) each type of transaction; (iii) each date; and (iv) each
      place where transactions have been conducted
 a)   Description of the financial instrument, type of instrument  Ordinary shares of 25p each

      Identification code                                          GB0002875804
 b)   Nature of the transaction                                    Acquisition of shares as a result of the reinvestment of dividend income by
                                                                   the Trustee of the British American Tobacco Share Incentive Plan. 
 c)   Price(s) and volume(s)

Price(s)    Volume(s)
                                                                   £42.96682   2
 d)   Aggregated information

      - Aggregated volume                                          2

      - Price                                                      £85.93

 e)   Date of the transaction                                      2026-05-07
 f)   Place of the transaction                                     London Stock Exchange (XLON)

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

2

 

£85.93

e)

Date of the transaction

2026-05-07

f)

Place of the transaction

London Stock Exchange (XLON)

 

 1    Details of the person discharging managerial responsibilities/person closely

    associated

 a)   Name                                                         Paul McCrory
 2    Reason for the notification
 a)   Position/status                                              Director, Legal and General Counsel
 b)   Initial notification /Amendment                              Initial notification
 3    Details of the issuer, emission allowance market participant, auction
      platform, auctioneer or auction monitor
 a)   Name                                                         British American Tobacco p.l.c.
 b)   LEI                                                          213800FKA5MF17RJKT63
 4    Details of the transaction(s): section to be repeated for (i) each type of
      instrument; (ii) each type of transaction; (iii) each date; and (iv) each
      place where transactions have been conducted
 a)   Description of the financial instrument, type of instrument  Ordinary shares of 25p each

      Identification code                                          GB0002875804
 b)   Nature of the transaction                                    Acquisition of shares as a result of the reinvestment of dividend income by
                                                                   the Trustee of the British American Tobacco Share Incentive Plan. 
 c)   Price(s) and volume(s)

Price(s)    Volume(s)
                                                                   £42.96682   18
 d)   Aggregated information

      - Aggregated volume                                          18

      - Price                                                      £773.40

 e)   Date of the transaction                                      2026-05-07
 f)   Place of the transaction                                     London Stock Exchange (XLON)

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

18

 

£773.40

e)

Date of the transaction

2026-05-07

f)

Place of the transaction

London Stock Exchange (XLON)

 

 1    Details of the person discharging managerial responsibilities/person closely

    associated

 a)   Name                                                         Fred Monteiro
 2    Reason for the notification
 a)   Position/status                                              Regional Director, Americas & Europe
 b)   Initial notification /Amendment                              Initial notification
 3    Details of the issuer, emission allowance market participant, auction
      platform, auctioneer or auction monitor
 a)   Name                                                         British American Tobacco p.l.c.
 b)   LEI                                                          213800FKA5MF17RJKT63
 4    Details of the transaction(s): section to be repeated for (i) each type of
      instrument; (ii) each type of transaction; (iii) each date; and (iv) each
      place where transactions have been conducted
 a)   Description of the financial instrument, type of instrument  Ordinary shares of 25p each

      Identification code                                          GB0002875804
 b)   Nature of the transaction                                    Acquisition of shares as a result of the reinvestment of dividend income by
                                                                   the Trustee of the British American Tobacco Share Incentive Plan. 
 c)   Price(s) and volume(s)

Price(s)    Volume(s)
                                                                   £42.96682   25
 d)   Aggregated information

      - Aggregated volume                                          25

      - Price                                                      £1,074.17

 e)   Date of the transaction                                      2026-05-07
 f)   Place of the transaction                                     London Stock Exchange (XLON)

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

25

 

£1,074.17

e)

Date of the transaction

2026-05-07

f)

Place of the transaction

London Stock Exchange (XLON)

 

 1    Details of the person discharging managerial responsibilities/person closely

    associated

 a)   Name                                                         James Murphy
 2    Reason for the notification
 a)   Position/status                                              Director, Research and Science
 b)   Initial notification /Amendment                              Initial notification
 3    Details of the issuer, emission allowance market participant, auction
      platform, auctioneer or auction monitor
 a)   Name                                                         British American Tobacco p.l.c.
 b)   LEI                                                          213800FKA5MF17RJKT63
 4    Details of the transaction(s): section to be repeated for (i) each type of
      instrument; (ii) each type of transaction; (iii) each date; and (iv) each
      place where transactions have been conducted
 a)   Description of the financial instrument, type of instrument  Ordinary shares of 25p each

      Identification code                                          GB0002875804
 b)   Nature of the transaction                                    Acquisition of shares as a result of the reinvestment of dividend income by
                                                                   the Trustee of the British American Tobacco Share Incentive Plan. 
 c)   Price(s) and volume(s)

Price(s)    Volume(s)
                                                                   £42.96682   18
 d)   Aggregated information

      - Aggregated volume                                          18

      - Price                                                      £773.40

 e)   Date of the transaction                                      2026-05-07
 f)   Place of the transaction                                     London Stock Exchange (XLON)

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

18

 

£773.40

e)

Date of the transaction

2026-05-07

f)

Place of the transaction

London Stock Exchange (XLON)

 

 1    Details of the person discharging managerial responsibilities/person closely

    associated

 a)   Name                                                         Johan Vandermeulen
 2    Reason for the notification
 a)   Position/status                                              Chief Operating Officer
 b)   Initial notification /Amendment                              Initial notification
 3    Details of the issuer, emission allowance market participant, auction
      platform, auctioneer or auction monitor
 a)   Name                                                         British American Tobacco p.l.c.
 b)   LEI                                                          213800FKA5MF17RJKT63
 4    Details of the transaction(s): section to be repeated for (i) each type of
      instrument; (ii) each type of transaction; (iii) each date; and (iv) each
      place where transactions have been conducted
 a)   Description of the financial instrument, type of instrument  Ordinary shares of 25p each

      Identification code                                          GB0002875804
 b)   Nature of the transaction                                    Acquisition of shares as a result of the reinvestment of dividend income by
                                                                   the Trustee of the British American Tobacco Share Incentive Plan. 
 c)   Price(s) and volume(s)

Price(s)    Volume(s)
                                                                   £42.96682   33
 d)   Aggregated information

      - Aggregated volume                                          33

      - Price                                                      £1,417.91

 e)   Date of the transaction                                      2026-05-07
 f)   Place of the transaction                                     London Stock Exchange (XLON)

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

33

 

£1,417.91

e)

Date of the transaction

2026-05-07

f)

Place of the transaction

London Stock Exchange (XLON)

 

 1    Details of the person discharging managerial responsibilities/person closely

    associated

 a)   Name                                                         David Waterfield
 2    Reason for the notification
 a)   Position/status                                              President and CEO, Reynolds American Inc.
 b)   Initial notification /Amendment                              Initial notification
 3    Details of the issuer, emission allowance market participant, auction
      platform, auctioneer or auction monitor
 a)   Name                                                         British American Tobacco p.l.c.
 b)   LEI                                                          213800FKA5MF17RJKT63
 4    Details of the transaction(s): section to be repeated for (i) each type of
      instrument; (ii) each type of transaction; (iii) each date; and (iv) each
      place where transactions have been conducted
 a)   Description of the financial instrument, type of instrument  Ordinary shares of 25p each

      Identification code                                          GB0002875804
 b)   Nature of the transaction                                    Acquisition of shares as a result of the reinvestment of dividend income by
                                                                   the Trustee of the British American Tobacco Share Incentive Plan. 
 c)   Price(s) and volume(s)

Price(s)    Volume(s)
                                                                   £42.96682   24
 d)   Aggregated information

      - Aggregated volume                                          24

      - Price                                                      £1,031.20

 e)   Date of the transaction                                      2026-05-07
 f)   Place of the transaction                                     London Stock Exchange (XLON)

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

24

 

£1,031.20

e)

Date of the transaction

2026-05-07

f)

Place of the transaction

London Stock Exchange (XLON)

 

 1    Details of the person discharging managerial responsibilities/person closely

    associated

 a)   Name                                                         Kingsley Wheaton
 2    Reason for the notification
 a)   Position/status                                              Chief Corporate Officer
 b)   Initial notification /Amendment                              Initial notification
 3    Details of the issuer, emission allowance market participant, auction
      platform, auctioneer or auction monitor
 a)   Name                                                         British American Tobacco p.l.c.
 b)   LEI                                                          213800FKA5MF17RJKT63
 4    Details of the transaction(s): section to be repeated for (i) each type of
      instrument; (ii) each type of transaction; (iii) each date; and (iv) each
      place where transactions have been conducted
 a)   Description of the financial instrument, type of instrument  Ordinary shares of 25p each

      Identification code                                          GB0002875804
 b)   Nature of the transaction                                    Acquisition of shares as a result of the reinvestment of dividend income by
                                                                   the Trustee of the British American Tobacco Share Incentive Plan. 
 c)   Price(s) and volume(s)

Price(s)    Volume(s)
                                                                   £42.96682   15
 d)   Aggregated information

      - Aggregated volume                                          15

      - Price                                                      £644.50

 e)   Date of the transaction                                      2026-05-07
 f)   Place of the transaction                                     London Stock Exchange (XLON)

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

15

 

£644.50

e)

Date of the transaction

2026-05-07

f)

Place of the transaction

London Stock Exchange (XLON)

 

 

 Name of officer of issuer responsible for making notification: Nancy Jiang

 Date of notification: 8 May 2026

 

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