** Shares of Greeting cards and gifts retailer Card Factory CARDC.L down 4.3% at 101.2p
** Stock second-biggest loser on FTSE small-cap index .FTSC, which is down 0.12%
** Reports 9% dip in adj profit before tax for the six months ended July 31
** Maintains adj PBT forecast for FY26, citing strong second-half trading plans and benefits from cost mitigation programme
** Peel Hunt analyst notes profit decline stems from "efficiency-focused" investments; describes store like-for-like revenue growth of 1.5% as "solid enough" but indicative of lower transaction numbers
** "PBT will follow a similar second-half weighting profile to FY25, reflecting seasonality of sales, timing of investments and realisation of inflation mitigation actions," CARDC says
** Despite results, stock up 2.3% YTD
(Reporting by Raechel Thankam Job)
((RaechelThankam.Job@thomsonreuters.com))