** Shares of Card Factory CARDC.L, a greeting cards and gifts retailer, down 26.8% at 70.5p
** Stock hits its lowest since Nov 2022, on track to record its biggest one-day fall since march 2020, if current momentum persists
** CARDC expects lower store sales in the UK high street to persist over the remaining festive weeks this year due to subdued consumer demand and lower footfall
** Co expects annual adjusted pretax profit of 55 million pounds ($73.59 million) and 60 million pounds, down from the 66 million pounds reported last year
** As of last close, stock had fallen 1.4% YTD
($1 = 0.7474 pounds)
(Reporting by Tuhina in Bengaluru)
((Tuhina@thomsonreuters.com))