Directors' Dealings /PDMR Shareholding

Character

Tue 08:02

RNS Number : 6665Z
  
Character Group PLC (The)
  
20 October 2026
  
 







 


 


Tuesday, 20 October 2026


 


 


 


 


The Character Group plc


(“Character”, the “Company” or the “Group”)


 


Directors’ share dealings 


Notification and public disclosure of transactions by persons discharging managerial responsibilities 


 


 


 


Character Group (AIM: CCT) the designer, developer and international distributor of branded toys, games and giftware, announces that: 


 


-             Mr Jon Diver, the Joint Group Managing Director and a Person Discharging Managerial Responsibilities (a “PDMR”), yesterday notified the Company that he has transferred 100,000 ordinary shares of 5 pence each (“Ordinary Shares”) to each of his two sons, William Diver and Freddie Diver (both aged over 18), for nil consideration. Following this transfer, Mr Diver's interest in shares in the Company is 786,588 Ordinary Shares, which represents approximately 4.55% of the Company's issued voting share capital. 


 


-             Mr Kiran Shah, the Joint Group Managing Director and a PDMR, yesterday notified the Company that he has sold 67,611 Ordinary Shares at a price of 310p per share and, through his personal pension plan, has purchased 67,611 Ordinary Shares at a price of 310p per share. Following these transactions, Mr Shah's interest in Ordinary Shares remains unchanged at 1,933,767 Ordinary Shares, which represents approximately 11.19% of the Company's issued voting Ordinary Share capital. 


 


 


The information set out below is provided in accordance with the requirements of Article 19(3) of the Market Abuse Regulation (EU) No 596/2014 (as it forms part of domestic law by virtue of the European Union (Withdrawal) Act 2018).


 



                     



Details of the person discharging managerial responsibilities / person closely associated
   a. 


Name


Jon Diver



                      



Reason for the notification



                       



Position/status


Joint Group Managing Director 



                      



Initial notification/Amendment


Initial notification


 


 


 



                      



Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor



                      



Name


The Character Group plc



                     



LEI


213800HY6EB8T8VWWE73



                      



Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted



                       



Description of the Financial instrument, type of instrument

Identification code


Ordinary shares of 5 pence

 

GB0008976119



                      



Nature of the transaction


Gift of shares to sons for nil consideration



                       



Price(s) and volume(s)


Price(s)


Volume


Nil (gifted)


200,000




                      



Aggregated information


Aggregated volume


Price



Not applicable.



                       



Date of the transaction


19 October 2026



                       



Place of the transaction


London Stock Exchange, AIM


 


 


 
   1. 


Details of the person discharging managerial responsibilities / person closely associated
   a. 


Name


Kiran Shah



                      



Reason for the notification



                       



Position/status


Joint Group Managing Director



                      



Initial notification/Amendment


Initial notification


 


 


 



                      



Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor



                      



Name


The Character Group plc



                     



LEI


213800HY6EB8T8VWWE73



                      



Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted



                       



Description of the Financial instrument, type of instrument

Identification code


Ordinary shares of 5 pence

 

GB0008976119



                      



Nature of the transaction


Sale and purchase



                       



Price(s) and volume(s)


 


Price(s) per share


Volume


Sale 


310p


67,611


Purchase


310p


67,611




                      



Aggregated information


Aggregated volume


Price



Not applicable.



                       



Date of the transaction


19 October 2026



                       



Place of the transaction


London Stock Exchange, AIM


 


 


 


Enquiries to:

The Character Group plc

Jon Diver, Joint Managing Director 

Kiran Shah, Joint Managing Director 

Hamun Shah, Group Finance Director

Office:  +44 (0) 208 329 3377


 


Panmure Liberum (Nominated Adviser and Joint Broker)

Atholl Tweedie, Investment Banking

Rupert Dearden, Corporate Broking

Tel:  +44 (0) 20 7886 2500


 


Allenby Capital Limited (Joint Broker)

Nick Athanas, Corporate Finance

Amrit Nahal / Tony Quirke, Sales & Corporate Broking

Tel:  +44 (0) 20 3328 5656


 


TooleyStreet Communications Limited (Investor and media relations)

Fiona Tooley

Tel:  +44 (0) 7785 703523

Email: fiona@tooleystreet.com 


 



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