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CRCT Cricut News Story

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Cricut Inc's Q4 rev falls 3%, hurt by products revenue decline

Overview

Creative platform firm's Q4 revenue decreased 3% yr/yr

Full year 2025 revenue declined less than 1% compared to 2024

Net income for 2025 rose 22% yr/yr

Outlook

Cricut expects to be profitable each quarter in 2026

Company plans to continue $50 mln stock repurchase program

Result Drivers

PLATFORM REVENUE GROWTH - Platform revenue increased 6% in Q4 2025

PRODUCTS REVENUE DECLINE - Products revenue decreased 8% in Q4 2025

INTERNATIONAL GROWTH - International revenue increased by 9% in Q4 2025

Company press release: ID:nGNX1c6XyH

Key Details

MetricBeat/MissActualConsensus Estimate
Q4 RevenueBeat$203.60 mln$199.68 mln (2 Analysts)
Q4 Net Income$7.79 mln
Q4 Basic EPS$0.04
Q4 Gross Profit$96.45 mln
Q4 Income From Operations$13.94 mln
Q4 Pretax Profit$15.80 mln
Analyst Coverage The current average analyst rating on the shares is "sell" and the breakdown of recommendations is no "strong buy" or "buy", no "hold" and 3 "sell" or "strong sell" The average consensus recommendation for the integrated hardware & software peer group is "hold." Wall Street's median 12-month price target for Cricut Inc is $3.00, about 30.2% below its March 2 closing price of $4.30 The stock recently traded at 25 times the next 12-month earnings vs. a P/E of 24 three months ago For questions concerning the data in this report, contact Estimates.Support@lseg.com. For any other questions or feedback, contact reuters.support@thomsonreuters.com. (This story was created using Reuters automation and AI based on LSEG and company data. It was checked and edited by a Reuters journalist prior to publication.)

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