** J.P. Morgan initiates coverage on Italian medical diagnostics group DiaSorin DIAS.MI at "underweight" with a 75.40 euros ($88.27) price target, citing structural challenges and limited scope for margin progression
** The brokerage sees challenges in its high exposure to immunodiagnostics from rising competition and reimbursement pressure
** It forecasts less than 200 bps of margin expansion in 2024-2027, placing its core profit (EBITDA) estimates 7% and 12% below consensus for 2026 and 2027
** It adds its molecular diagnostics segment "is not a slam dunk", and its product offering is not yet competitive enough against key peers like bioMérieux
** JPM believes the stock's valuation risk-reward is negative, and that key risk to the underweight rating is "longer exclusivity retained on specialty tests with slower than expected competition"
** The stock benefited from Morgan Stanley's upgrade to "overweight" on Tuesday
** Shares down 2.9% at 87.82 euros, as of 0754 GMT, after falling as much as 3.5%
** Stock down 11.79%, YTD
** Of 15 analysts, eight rate the stock "strong buy" or "buy," five "hold" and two strong sell" or "sell" - LSEG data
($1 = 0.8542 euros)
(Reporting by Laura Contemori)
((Laura.contemori@thomsonreuters.com))