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RNS Number : 6822J Ebiquity PLC 22 May 2025
22 May 2025
Ebiquity plc
Director/PDMR Shareholding
Ebiquity plc ("Ebiquity" or the "Company"), a world leader in media investment
analysis, announces that on 21 May 2025, Kayte Herrity, Chief Financial
Officer, was granted an award over up to 1,183,673 ordinary shares of 25p each
in the Company ("Ordinary Shares") under the Company's Long Term Incentive
Plan ("LTIP") (the "Award").
The Award is in the form of nil priced options and is subject to the following
conditions:
· 60% of the Award (over up to 710,204 Ordinary Shares) has been
granted as a performance share award ("PSUs") and is subject to a performance
target based on the Company's Total Shareholder Return ("TSR") ranking among a
comparator group of AIM-listed companies, measured over a three-year period to
31 December 2027. Subject to the rules of the LTIP, the PSUs will vest as to
25% if the Company's TSR performance ranks at median among the comparator
group, increasing to 100% if its ranking is in the upper quartile, with a
sliding scale between the two; and
· 40% of the Award (over up to 473,469 Ordinary Shares) has been
granted as restricted stock. The number of Ordinary Shares that will vest is
subject to the discretion of the Company's Remuneration Committee and will be
assessed against the underlying performance of the Company over a three-year
period to 31 December 2027, taking into account matters such as share price,
earnings per share performance and such other financial and/or non-financial
factors as it deems appropriate.
Ruben Schreurs, the Company's Chief Executive Officer, has declined to receive
an award under the LTIP for the current year.
The notification below, made in accordance with the requirements of the UK
Market Abuse Regulation, provide further detail in respect of the transactions
described above.
1. Details of the person discharging managerial responsibilities/person closely
associated
a) Name: Katharine (Kayte) Herrity
2. Reason for the notification
a) Position/status: Chief Financial Officer
b) Initial notification/Amendment: Initial notification
3. Details of the issuer, emission allowance market participant, auction
platform, auctioneer or auction monitor
a) Name: Ebiquity plc
b) LEI: 2138004YRTDJ7FJSWF20
4. Details of the transaction(s): section to be repeated for (i) each type of
instrument; (ii) each type of transaction; (iii) each date; and (iv) each
place where transactions have been conducted
a) Description of the financial instrument, type of instrument: Identification Ordinary Shares of 25p each
code:
GB0004126057
b) Nature of the transaction: Grant of share option award
c) Price(s) and volume(s): Price(s) Volume(s)
nil 1,183,673
d) Aggregated information: n/a - single transaction
· Aggregated volume:
· Price:
e) Date of the transaction: 21 May 2025
f) Place of the transaction: Outside of a trading venue
d)
Aggregated information:
· Aggregated volume:
· Price:
n/a - single transaction
e)
Date of the transaction:
21 May 2025
f)
Place of the transaction:
Outside of a trading venue
Enquiries:
Ebiquity plc +44 (0) 20 7650 9600
Dorcas Murray (Group Company Secretary and Legal Counsel)
Camarco
Ben Woodford +44 (0)7990 653 341
Geoffrey Pelham-Lane +44 (0)7733 124 226
Phoebe Pugh +44 (0)7586 714 048
Cavendish Capital Markets +44 (0)20 7220 0500
Nominated Adviser and Sole Broker
Ben Jeynes / George Lawson / Hamish Waller - Corporate Finance
Julian Morse / Louise Talbot / Sunila de Silva - Sales / ECM
About Ebiquity plc
Ebiquity plc is a world leader in media investment analysis. It harnesses the
power of data to provide independent, fact-based advice, enabling brand owners
to perfect media investment decisions and improve business
outcomes. Ebiquity is able to provide independent, unbiased advice and
solutions to brands because we have no commercial interest in any part of the
media supply chain.
We are a data-driven solutions company helping brand owners drive efficiency
and effectiveness from their media spend, eliminating wastage and creating
value. We provide analysis and solutions through four Service Lines: Media
management, Media performance, Marketing effectiveness and Contract
Compliance.
Ebiquity's clients are served by more than 575 media specialists, covering
80% of the global advertising market.
The Company has the most comprehensive, independent view of today's global
media market, analysing over US$100bn of media spend and contract value from
over 123 countries annually, including trillions of digital media impressions.
As a result, over 75 of the world's top 100 advertisers today
choose Ebiquity as their trusted independent media advisor.
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