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Christie's plans to expand Hong Kong galleries and salesrooms four-fold by 2024 (updated)

(Adds name of the building in paragraph 2)
    HONG KONG, July 27 (Reuters) - British auction house
Christie's said on Tuesday it plans to expand its physical
presence in Hong Kong by 2024 with galleries and salerooms more
than four times larger than it currently has, betting on a
growing art market in the finance hub and in Asia.  
    It will become the first anchor tenant in a new skyscraper
in central Hong Kong, leasing a total of 50,000 square foot over
four floors. The building, The Henderson, designed by Zaha Hadid
Architects and developed by Henderson Land  0012.HK , is due for
completion in 2023.
    Christie's Asia Pacific president Francis Belin told
reporters that around 30,000 square foot (2,787 square
meters)would be used for galleries and salerooms, compared with
7,000 square foot in their current office.
    "It's hard for us to extend the sales because we don't have
the real estate to do so," Belin said. Christie's currently has
to rent outside venues to hold large auctions and exhibitions. 
    At its future headquarters, the auction house will be able
to hold around six major all-week auction events a year,
compared with only two currently that fall in Hong Kong's spring
and autumn, he said.
    Christie's $458 million in sales recorded in Hong Kong in
May was the highest since 2013 and came as the financial hub
recovered from a COVID-induced economic contraction last year. 
    In the first half of 2021, Asia accounted for a record 39%,
or over $1 billion, of global sales, up from 20-25%
pre-pandemic, surpassing Europe and North America.  
    "Hong Kong is the art centre," Belin said. "Nothing has
dented the confidence in the art market here."
    GlobalData’s Wealth Market Analytics expects the population
of high net worth investors with liquid asset above $1 million
in Hong Kong to rebound in 2021, and grow 12% to reach 243,320
individuals this year from 217,300 in pandemic-hit 2020. Hong
Kong has a population of 7.5 million.
    Belin said the expansion would not lead to aggressive hiring
in addition to their 200 staff in Hong Kong. Christie's is also
looking for bigger space to relocate in Shanghai. 
    Christie's became the first major auction house to sell a
digital artpiece that does not exist in physical form in March.
 urn:newsml:reuters.com:*:nL8N2L95XZ
    The artwork carried what is known as a Non-Fungible Token
(NFT), a unique digital token encrypted with the artist's
signature and which verifies its ownership and authenticity and
is permanently attached to the piece. 
    Christie's sold close to $100 million of digital artwork in
the first half of 2021, and Belin said such sales are bringing
new and younger collectors to the auction house. 
($1 = 7.7757 Hong Kong dollars)

 (Reporting by Clare Jim; Editing by Editing by Ana Nicolaci da
Costa)
 ((clare.jim@thomsonreuters.com; +852 2912 6653; Reuters
Messaging: clare.jim.thomsonreuters.com@reuters.net))

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