Soccer-Norwegian Air wears BA's colours for a day after World Cup social media wager

International Consolidated Airlines

12/07/2026 12:50

    July 12 (Reuters) - Norwegian Air has honoured its social media wager with British Airways and changed its Instagram profile picture to BA's logo for a day after England's 2-1 victory over Norway in their World Cup quarter-final on Saturday.
Ahead of the match, the two carriers made a light-hearted bet: The one representing the losing country would swap its Instagram profile picture to that of the winner for 24 hours.
"While the tournament is over for us, this friendly bet will forever live in all our hearts," Norwegian wrote under the unfamiliar logo, adding a congratulatory message. "We wish England and British Airways all the best in the semi-final, and we sincerely hope you’ll get to bring football home!"
England will face Argentina in the semi-final in Atlanta on Wednesday.

(Reporting by Rishabh Jaiswal in Bengaluru; Editing by Hugh Lawson)
((rishabh.jaiswal@thomsonreuters.com; +91 9916719147))