** Shares of KitchenCraft owner Lifetime Brands Inc LCUT.O
rise as much as 14% to $6.75; last up ~4%
** Stock set to gain for the first day in seven sessions
** Co beats Q4 profit estimates, benefiting from keeping a
tight lid on its costs
** LCUT's efforts to reduce costs and restructure its
European operations have driven improved gross margins, says CEO
Rob Kay
** Co reports Q4 adjusted profit per share of 22 cents,
compared with analysts' estimate of 15 cents, per Refinitiv data
** Also, LCUT's Q4 revenue falls 19% to $207 mln on reduced
orders from customers, but beats analysts' expectation of $199.3
mln
** However, stock still down over 23% since it missed
analysts' estimates for Q3 revenue and profit in early November
** Stock has fallen 55.8% in the past 12 months
(Reporting by Anne Florentyna Gnanaraja Sekar in Bengaluru)
((AnneFlorentyna.GnanarajaSekar@thomsonreuters.com;))