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LVLU — Lulu's Fashion Lounge Holdings News Story

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Lulu's Fashion Lounge Q2 revenue falls on fewer orders and higher returns

Lulu's Fashion Lounge Q2 revenue falls on fewer orders and higher returns


Overview

  • US women's apparel retailer's Q2 revenue fell 17% yr/yr, driven by fewer orders and higher returns

  • Gross margin expanded 330 bps yr/yr to 48.6%, highest Q2 rate since 2021

  • Net loss narrowed and adjusted EBITDA turned positive, reflecting improved profitability and inventory management


Outlook

  • Company reaffirms 2026 outlook for positive Adjusted EBITDA, compared to $(1.2) mln in 2025

  • Company expects 2026 net revenue growth trend to improve year-over-year versus 11% decrease in 2025

  • Lulus forecasts 2026 capital expenditures of $2.0 mln to $2.5 mln, in line with 2025


Result Drivers

  • ORDER DECLINE AND RETURNS - Revenue fell due to a 17% decrease in total orders placed and higher return rates, partially offset by a slight increase in average order value and wholesale revenue

  • MARGIN EXPANSION - Gross margin rose 330 bps yr/yr to 48.6%, attributed to disciplined inventory management and aligning assortment with customer demand

  • WHOLESALE GROWTH - Wholesale business nearly doubled yr/yr, helping offset weaker direct channel sales


Company press release: ID:nGNX88V4TV


Key Details

Metric

Beat/Miss

Actual

Consensus Estimate

Q2 Revenue

$67.81 mln

Q2 Net Loss

$1.48 mln

Q2 Adjusted EBITDA

$984,000

Q2 Adjusted EBITDA Margin

1.50%

Q2 Gross Profit

$32.96 mln


Reuters Recommended Reads

  • Aug 12 - Kontoor Brands Q2 profit tops estimates, lifts 2026 adjusted EPS outlook

  • Aug 11 - Sweden's RVRC Q4 sales rise, gross margin improves

  • Aug 10 - Playboy Q2 revenue beats analyst estimates on Honey Birdette growth


For questions concerning the data in this report, contact Estimates.Support@lseg.com. For any other questions or feedback, contact reuters.support@thomsonreuters.com.


(This story was created using Reuters automation and AI based on LSEG and company data. It was checked and edited by a Reuters journalist prior to publication.)

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